Newest GDPR updates, content nurturing for ABM & fake videos threaten reality

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Fake videos could threaten what is left of reality   Apr 16, 2018 by Barry Levine New, cheap tools to create realistic-looking fake videos are already here, and brand reputation, news reporting and political campaigns may never be the same.

From MarTech Today

More companies announce GDPR compliance efforts as the deadline for enforcement looms   Apr 16, 2018 by Robin Kurzer Google Analytics, MailChimp and Squarespace are the latest large enterprises to announce GDPR updates and tools.

Here are some more misconceptions about GDPR   Apr 16, 2018 by Barry Levine There's certainly no shortage of them for the upcoming General Data Protection Regulation.

Content nurturing for ABM: Moving from theory to practice   Apr 16, 2018 by Sonjoy Ganguly It's easy to talk about using content to move prospects through the purchase funnel. Contributor Sonjoy Ganguly explains how to turn talk into action.

Last chance! MarTech kicks off one week from today   Apr 16, 2018 by MarTech Today It's finally here! MarTech® takes place next week — April 23-25 — in San Jose. If you're responsible for leveraging marketing technology to drive growth, profitability and extraordinary customer experiences, you don't want to miss this event!

From Marketing Land

Why publishers should be taking action on net neutrality   Apr 16, 2018 by Andy Evans The repeal of net neutrality rules is set to take effect next week. Contributor Andy Evans believes independent publishers will suffer a blow and offers tips on what they can do in response.

From Around The Web

Why Ad Tech In Search Of An Exit Has Reason To Hope, AdExchanger

Your GDPR + Email Marketing Playbook: How to Prepare for the New EU Data Law, AWeber

MarTech is returning to the West Coast: April 23-25, 2018 in San Jose Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Save the date now!

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