Contributor Randy Apuzzo explains how blockchain for content can help build trust and transparency in the digital economy, in keeping with the spirit of GDPR.
If you're thinking of setting up a universal currency exchange for loyalty points, says a marketing exec, you're working against the interests of brands.
You're prepping for an important ad campaign, and you've got several different pieces of creative ready to go. With the help of your tech partners, you deploy several highly targeted ads across social media platforms and publisher sites, reaching viewers on desktop, mobile devices and connected TVs.
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