Evrythng’s blockchain-utilizing orchestration hub, malware in HTML 5 ads & Martech + Ad tech

Featured story

Evrythng launches a blockchain-utilizing orchestration hub for consumer products   June 18, 2018 by Barry Levine The hub is designed to support tracking of product origins, unique product identities and user rewards.

From MarTech Today

Media Trust warns of malware in HTML5 ads   Jun 18, 2018 by Barry Levine It's now booming, says this monitoring service of ads and other third-party code, and marketers need to get in control of their ads.

From Marketing Land

Martech + Ad tech, Part 1: The tools to transform insight into action   Jun 18, 2018 by Jose Cebrian Navigating the convergence of martech and ad tech isn't for the faint-hearted, but contributor Jose Cebrian describes the possibilities now arising.

Google announces new features for retail advertisers at SMX Advanced   Jun 18, 2018 by Ginny Marvin A new local inventory ad unit for GDN and product pricing benchmarks are among the announcements.

From Around The Web

How Color and Typography Influence Consumers, Marketing Profs

How content marketing technology can support marketers, Skyword

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