SearchCap: SMX East early bird rate ends soon, better reporting in Google Search Console & more

Featured story

Google: The Search Console Index Coverage Report is now more accurate   Aug 7, 2018 by Barry Schwartz Do not confuse the Google search algorithm update with the update mentioned in the Google Search Console.

From Search Engine Land

Don't miss out on the best offer to attend SMX East   Aug 7, 2018 by Search Engine Land Struggling with how (and why) to optimize your site for speed, whether to focus on voice search, or how to measure cross-channel search campaigns? Attend SMX® East, October 24-25 in New York City to train with SEO and SEM experts at the top of their game and get the answers you need.

Expanded phrase match negatives: A script for misspellings   Aug 7, 2018 by Daniel Gilbert Can't spell? No problem, says contributor Daniel Gilbert. Here is a script that will boost your phrase negative keyword matching by finding the ones you're failing to catch due to misspellings.

How Bing is enhancing search and apparently growing as a result   Aug 7, 2018 by Adam Dorfman Sure, Google is still bigger, but contributor Adam Dorfman notes that Bing has been introducing significant innovations. Here's why the underdog search engine is worth another look.

From Marketing Land

5 key characteristics that enable companies to cultivate customer advocates   Aug 7, 2018 by Matt Zilli What makes a company compelling enough to win advocates? Contributor Matt Zilli lists the things a brand needs to inspire loyalty and passion.

Don't miss out on the best offer to attend SMX East   Aug 7, 2018 by Lauren Donovan Struggling with how (and why) to optimize your site for speed, whether to focus on voice search, or how to measure cross-channel search campaigns? Attend SMX® East, October 24-25 in New York City to train with SEO and SEM experts at the top of their game and get the answers you need.

TV-watching viewer app TV Time launches an analytics platform   Aug 7, 2018 by Barry Levine The self-service platform offers sentiment analysis and user-generated content about specific programs, across broadcast, cable and OTT TV.

Search News From Around The Web

3 Mistakes to Avoid on the Google Display Network, Practical Ecommerce

Google Core Update: E.A.T. Makes a Meal of Sites Deemed Less Authoritative, Searchmetrics

Google My Business Photos: The Ultimate Guide to Looking Good Online, BrightLocal

Interview with Ammon Johns - Machiavellian Marketing Mastermind, SEOLium

Keep conversion tracking working across all browsers, Bing Ads

10 Digital Marketing Tips for Small Businesses, Hallam

New ads.txt-only inventory control in Display & Video 360, Google

What is Data Storytelling? Plus 5 Great Examples, Business 2 Community

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