Marketing Day: Holiday shopping on Amazon, Facebook Audience Network SDK, e-commerce forecasts

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Survey: People plan to use Amazon 3-to-1 over Google for holiday shopping   Oct 15, 2018 by Greg Sterling What's new and striking about this survey is the runaway gap between Amazon and everyone else.

From Marketing Land

Facebook opens Audience Network SDK beta program for developers, publishers   Oct 15, 2018 by Amy Gesenhues Beta users will be able to give feedback on ways to improve the final tool and have the opportunity to earn Facebook advertising credits.

Analysts agree: E-commerce sales set to deliver robust holiday retail growth   Oct 15, 2018 by Robin Kurzer Deloitte forecasts up to a 22 percent increase in e-commerce sales, online sales are expected to reach $128 to $134 billion.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology

The Open Marketing Cloud: A no-BS demo of Mautic's marketing automation platform   Oct 15, 2018 by Digital Marketing Depot Are you unhappy with your experience or results using one of the legacy marketing automation products? Does your marketing tool or process limit your ability to take action on all of your valuable customer data?

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