The ‘GDPR horror show,’ Facebook’s global GDPR implementation & Taboola’s Apple News-like service for Android

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President Trump: Save us from the GDPR horror show   Apr 4, 2018 by Chris Elwell Third Door Media CEO Chris Elwell explains the onerous costs of complying with the European privacy regulation and calls upon the President to protect American businesses from its effects.

From MarTech Today

Facebook booting data brokers, simplifying privacy tools to bolster user confidence   Apr 4, 2018 by Greg Sterling The company is turning off 'Partner Categories' and adding privacy shortcuts.

Facebook: We'll implement GDPR privacy protections globally   Apr 4, 2018 by Greg Sterling The company's public commitment puts pressure on others in the US to make the same pledge.

Gartner offers first Magic Quadrant for Content Marketing tools   Apr 4, 2018 by Barry Levine The category's vendors report brisk growth rates, but the research firm warns that the category term is destined for oblivion.

9 steps you can take now to get prepared for GDPR   Apr 4, 2018 by Robin Kurzer There are still things you can do before the May 25 deadline to be more prepared for the European legislation.

Taboola launches Apple News-like service for Android   Apr 4, 2018 by Barry Levine The new service is initially offered at an OS level for ZTE devices in four countries.

Facebook expands A/B ad-testing capabilities & adds reporting features   Apr 4, 2018 by Amy Gesenhues Advertisers will now have more ways to test ads and a new dashboard to track split-test KPIs.

From Marketing Land

Who's storming the stage at MarTech?   Apr 4, 2018 by Marketing Land L'Oréal. The New York Times. Verizon. Aetna. Weight Watchers. Netflix. Airbnb. What do they have in common? They'll all be sharing their experiences from the intersection of marketing, technology, and management at MarTech, April 23-25 in San Jose. Join them and thousands of other members of your marketing technology tribe for an inspiring experience.

From Around The Web

How To Live Stream On Facebook (And What Not To Do), Ignite Visibility

Smartly.io Introduces End-to-End Creative Solutions to Automate Storytelling at Scale, PR Newswire

MarTech is returning to the West Coast: April 23-25, 2018 in San Jose Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Save the date now!

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