If your business values inbound phone calls, pay-per-call campaigns can be an effective channel for acquiring new customers. But pay-per-call is often the most difficult channel for affiliate managers at businesses to track and manage.
If you currently invest in pay-per-call -- or if you are curious how pay-per-call can help your business grow revenue -- this new handbook from DialogTech can help. It explains the benefits of pay-per-call and the best practices affiliate managers at businesses should follow to optimize pay-per-call ROI.
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