SearchCap: Ask an SMXpert, Stone Temple acquired, Google mobile results & more

Featured story

Stone Temple Consulting has been acquired by Perficient   Jul 16, 2018 by Barry Schwartz Stone Temple and its roughly 60 employees will continue to operate out of its Boston office.

From Search Engine Land

7 ways digital marketers use what happens on calls to optimize ROI   Jul 16, 2018 by Digital Marketing Depot The customer journey is calling. When consumers search for products and services, engage with digital ads or visit a business's website on their smartphones, they often convert in the most convenient and natural way: by calling.

Ask an SMXpert – Google Tag Manager   Jul 16, 2018 by Debra Mastaler SMXperts Stephanie Wallace and Tom Bennet answer questions on how Google Tag Manager works, its key benefits and why you should be using it.

Report: Google's mobile search results now show image thumbnails 45% of the time   Jul 16, 2018 by Barry Schwartz There was a 183% increase in the chances you'll see an image thumbnail in the mobile Google Search Results.

From Marketing Land

Activating B2B influencers across earned, owned, shared & paid media   Jul 16, 2018 by Michael Brito There are lots of ways to involve influencers in your B2B marketing. Contributor Michael Brito explores a few key options.

Facebook says 'tens of thousands' of people opt in to take its user surveys every week   Jul 16, 2018 by Amy Gesenhues A team of more than 100 user researchers collect and analyze feedback to help inform product decisions.

Webinar: Close the Online/Offline Data Gap with AI-driven Call Intelligence   Jul 16, 2018 by Digital Marketing Depot With mobile search and voice interactions on the rise, it's more important than ever to make phone calls a critical part of your data-driven marketing strategy. And thanks to recent advances in artificial intelligence (AI), you can now derive valuable real-time insights from inbound phone conversations.

New features in the Facebook Ads Manager app make building ads on mobile easier   Jul 16, 2018 by Amy Gesenhues The ad-creation tool has five new features, including the ability to include overlays, stickers, logos and more.

Search News From Around The Web

Building Knowledge on the Web, GoFish Digital

How Image Optimisation Decreased my Website's Page Weight by 62%, Freshman

Setting website and SEO goals, WO Strategies

The growth and evolution of the Bing Partner Program, Bing

What's New & Improved in Google Data Studio, Seer Interactive

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