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2018年8月27日 星期一

Dstillery’s new Dscover Maps, a blended ABM approach & Enterprise Customer Data Platforms

 


 
Featured story
 

Forrester report: Video ad spending expected to hit $103B in 2023

 

Aug 24, 2018 by Robin Kurzer

Marketers shouldn't abandon TV, but they should add other distribution channels to the mix.

 
From MarTech Today
 
Dstillery's new Dscover Maps bring data visualization and location insights to brands
  Aug 24, 2018 by Greg Sterling

Not the first such product to market, Dstillery argues it has more and cleaner data than rivals.

 
The MarTech Minute: Dstillery names new CEO, Drawbridge & LiveRamp team up & more
  Aug 24, 2018 by Robin Kurzer

The martech week in review: News and announcements in marketing technology this week that you might have missed

 
A blended ABM approach: Designing programs
  Aug 24, 2018 by Jessica Fewless

Contributor Jessica Fewless reviews how a blended ABM approach using personalization, events and direct mail can benefit B2B marketers.

From Marketing Land
 
The ultimate guide to using Bing Webmaster Tools – Part 4
  Aug 24, 2018 by Christi Olson

In Part 4 of this special series, Contributor and Bing Chief Evangelist Christi Olson reviews widgets, copyright removal notices, webmaster tools API, specialty sections and how to contact support if you need assistance.

 
A checklist: Important SEO points to cover in a content campaign
  Aug 24, 2018 by Paddy Moogan

Contributor Paddy Moogan shares a checklist of key on-page and analytical items and how to SEO them so your content campaign runs smoothly and supports your ranking efforts.

 
New report from MarTech Today: Enterprise Customer Data Platforms: A Marketer's Guide
  Aug 24, 2018 by Digital Marketing Depot

The customer data platform (CDP) market is expected to generate $1 billion in revenue by 2019, according to the CDP Institute, as both employment and the number of CDP vendors doubled in 2017. Driving growth is a perfect storm of increasing complexity in the customer journey, the martech stack and data governance.


 
 

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