SearchCap: Google EU rivals, Bing Ads tracking fix & Google speed index update

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Google EU shopping rivals complain antitrust remedies aren't working   Jan 31, 2018 by Greg Sterling They're demanding more changes, saying their problems have intensified rather than improved since June of 2017.

From Search Engine Land

Google's Page Speed Update does not impact indexing Jan 31, 2018 by Barry Schwartz In response to questions raised in the community, here's clarification about how indexing is impacted by the Google Page Speed Update.

3 ways humans can do PPC better than machines alone   Jan 31, 2018 by Sponsored Content: Optmyzr AI may be leading the wave of new AdWords capabilities, but humans can still add a ton of value to campaigns.

Bing Ads has a conversion tracking fix for Apple's Intelligent Tracking Prevention   Jan 31, 2018 by Ginny Marvin Advertisers must enable auto-tagging of the Microsoft Click ID in their accounts to get consistent ad conversion tracking from Safari.

Want to speak at SMX London? Here's how   Jan 31, 2018 by Chris Sherman The agenda for our upcoming SMX London 2018 show is live, and we've opened up our 'speaking pitch' form for select sessions.

From Marketing Land

6 hot trends travel brands should watch in 2018 Jan 31, 2018 by Christi Olson Contributor Christi Olson shares six trends travel brands can keep an eye on to help build their advertising outreach strategies in 2018.

Anthony Noto left Twitter's ad business in a better place despite revenue declines, say ad buyers Jan 31, 2018 by Tim Peterson Twitter's recently departed COO tightened the company's sales strategy and relationships with advertisers.

Big companies are treating Amazon like a branding channel Jan 31, 2018 by Andrew Waber Big brands are taking a page from smaller upstarts and looking to better understand their customers. Columnist Andrew Waber says the upshot is a shift in ad dollars to Amazon Marketing Services and similar ad products.

The big list of Super Bowl LII ads: Amazon, M&Ms, Budweiser & more offer sneak peeks of game day spots Jan 31, 2018 by Amy Gesenhues We're four days out from the Super Bowl. Here's how online activity and engagement are shaping up for the brands in the game this year.

Search News From Around The Web

A Closer Look at the New Search Console Beta Experience, LinkedIn

Delayed Growth of Close Variants Following Google Changes Now Becoming Clear, Merkle

Get help with cheaper flights and potential flight delays this winter, Google Blog

Google Search Console May Show Clicks To HTTP After Site Migration To HTTPS, Search Engine Roundtable

Google: using your health records to predict whether you'll live or die, Mercury News

How to find long-term PPC & SEO opportunities in Google Analytics, Portent

Language Use on Yandex, Russian Search Marketing

NEW BrightEdge Insights Your Personal Data Analyst, Brightedge

SearchResearch Challenge (1/31/19): What's going on in these photos?, SearchReSearch

Tell Me What You Want – A Guide to Successful SEO Campaigns, Smokehouse SEO

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