While GDPR may feel a little like red tape, the new laws are designed to help us build trust with customers and provide a better user experience. And as marketers, that's our end goal anyway, right?
In this issue of Agency Perspectives, SharpSpring partner Carlo van Tichelen of Phobos & Actor shares how he is re-framing GDPR to win over more clients and grow existing relationships. You'll learn:
- How to make it easy to stay compliant with the new laws.
- The importance of having all of your prospect and customer data in one central place.
- Why focusing on engagement is key to keeping your contacts subscribed.
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