CaliberMind launches ABM Converter, ‘digital everything’ attribution & Bridg’s ‘first CDP’ for brick-and-mortar

Featured story

Marketing analytics platform CaliberMind launches ABM Converter   Aug 7, 2018 by Barry Levine The new offering lets marketers convert their current platforms to account-based marketing, at what CaliberMind says is a fraction of the time or cost.

From MarTech Today

The challenge and promise of 'digital everything' attribution   Aug 7, 2018 by Brian Handly Contributor Brian Handly explains why attribution is still an unsolved problem despite the proliferation of available data.

Bridg announces 'first CDP' for brick-and-mortar retailers   Aug 7, 2018 by Barry Levine Coupled with a CRM, the new platform will link deterministic and probabilistic profiles of customers to help target active as well as lapsed ones.

From Marketing Land

Don't miss out on the best offer to attend SMX East   Aug 7, 2018 by Lauren Donovan Struggling with how (and why) to optimize your site for speed, whether to focus on voice search, or how to measure cross-channel search campaigns? Attend SMX® East, October 24-25 in New York City to train with SEO and SEM experts at the top of their game and get the answers you need.

From Around The Web

Facebook taps banks, but for chatbots not purchase data like Google, Techcrunch

What You Need to Know About B2B Video in 2018, Convince and Convert

Attend MarTech Conference: October 1-3, 2018 in Boston Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. View pass options and register now!

Connect with us on: Get the MarTech Today App:

Ads | Marketing | Content | Social | Commerce | Sales | Analytics | Management   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: MarTech Today - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us