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2018年9月28日 星期五

33Across’ ‘first open exchange for only viewable inventory,’ Innovid’s OTT Composer & your AI doesn’t need ballgame tix

 


 
Featured story
 

Video platform Innovid launches first multi-platform OTT video-ad composing tool

 

Sep 27, 2018 by Barry Levine

The OTT Composer allows a user to create one interactive video ad that is then rendered for many different environments.

 
From MarTech Today
 
33Across launches 'first open exchange with only viewable inventory'
  Sep 27, 2018 by Barry Levine

The ad platform's new AttentionX exchange scores ad space pre-exchange, making a viewability guarantee 'superfluous.'

 
Your AI does not need tickets to the big game
  Sep 27, 2018 by Rex Briggs

Only when we address all of the ways that fraud and inefficiency have plagued media buying will we end their threat to a healthy, thriving marketplace.

From Marketing Land
 
Connect with the best and brightest marketers at SMX East
  Sep 27, 2018 by Marketing Land

You are part of an exclusive community — a community of passionate, creative, driven search marketers eager to learn the latest tactics to boost conversions, drive sales, and increase awareness. SMX® East is your chance to connect with others like you.


 
 

Attend MarTech Conference: October 1-3, 2018 in Boston

Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. View pass options and register now!

 

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