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2018年9月25日 星期二

Marketing Day: Instagram co-founders exit company, Snapchat partners with Amazon & more

 


 
Featured story
 

Digital marketers: Instagram co-founders' departure won't slow ad growth

 

Sep 25, 2018 by Amy Gesenhues

CEOs from Socialbakers and Steelhouse say CEO Kevin Systrom and CTO Mike Krieger's departures will not impact Instagram's ad business.

 
From Marketing Land
 
We're hiring: Help digital marketers advance their thought leadership
  Sep 25, 2018 by Marketing Land Staff

Third Door Media is currently looking for a Community Editor to lead contributed content efforts for its industry-leading editorial brands Search Engine Land, Marketing Land and MarTech Today.

 
How to create a style guide for your SEO content writers
  Sep 25, 2018 by Jessica Foster

To get the most out of your content writers, you need to set them on the right track from the start. How to develop guidelines and reduce the required editing time.

 
With Customer 360, Salesforce brings a single customer view to its B2C side
  Sep 25, 2018 by Barry Levine

Now available in a private pilot, it offers a 'federated solution' that ties existing silos of data into one profile and ID.

 
Have retail email marketers finally reached the mobile tipping point?
  Sep 25, 2018 by Kyle Henderick

With half of all email-driven orders originating on smartphones, it's important to make it easy to engage on mobile. Here's a look at how you can boost average order values on mobile devices.

 
Salesforce, Apple partner to spur mobile enterprise development
  Sep 25, 2018 by Robin Kurzer

Salesforce is redesigning its iOS app, launching an SDK and training for other businesses.

 
Snapchat partners with Amazon to let users shop from pictures
  Sep 24, 2018 by Amy Gesenhues

Via a new visual search feature, users can Snap a picture of a product or bar code and use the image to find the product on Amazon.

 
Adobe's new Virtual Analyst doesn't need questions to provide answers
  Sep 24, 2018 by Barry Levine

The AI-powered addition to the Analytics Cloud is designed to alert marketers to data insights without being asked.

 
How to make a big impact with a small influencer marketing budget
  Sep 24, 2018 by Dan Bagby

So you want to try influencer marketing, but you aren't ready to allocate a big budget. Nine suggestions for ways to make a mark without breaking the bank.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology
 
Salesforce launches Einstein Voice for 'conversational CRM'
  Sep 25, 2018 by Greg Sterling

Einstein Voice is a speech UI for Salesforce and a new voice bot platform for Salesforce customers.

 
Conductor CEO Besmertnik discusses vision of 'ethical marketing'
  Sep 25, 2018 by Greg Sterling

To win as a marketer in the long term, you have to 'remember the people on the other side of the screen,' he says.


 

For more marketing news from around the web, check out the full Marketing Day article on our site.


 

SMX East returns to NYC, better than ever: October 24-25, 2018

Search Engine Land's SMX East is coming to the Big Apple October 24-25. You'll get two laser-focused days of the SEO and SEM topics that matter most to you. Join us for actionable tactics, exceptional networking, top notch amenities, and demos from market-defining vendors. View rates and register today!

 

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