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2018年9月27日 星期四

SearchCap: Google’s 20th birthday, Image Search update & event markup reports

 


 
Featured story
 

Google celebrates its 20th birthday: A look back on 2 decades

 

Sep 27, 2018 by Chris Sherman

In true "googley" fashion, the search giant commemorates its anniversary with a doodle highlighting key events of the past 20 years.

 
From Search Engine Land
 
New Google Image Search desktop design is now rolling out
  Sep 27, 2018 by Barry Schwartz

In addition, Google has added Creator and Credit metadata support to image search.

 
Google adds event markup to rich results status report in Google Search Console
  Sep 27, 2018 by Barry Schwartz

Google has begun sending notices to those with bad event markup on their site that they need to make fixes.

 
Mobile-first indexing: Will it change your rankings on desktop?
  Sep 27, 2018 by Janet Driscoll Miller

Getting conflicting information about whether the mobile-first indexing change will impact your rankings? Brush up on the different processes behind search results.

From Marketing Land
 
Connect with the best and brightest marketers at SMX East
  Sep 27, 2018 by Marketing Land

You are part of an exclusive community — a community of passionate, creative, driven search marketers eager to learn the latest tactics to boost conversions, drive sales, and increase awareness. SMX® East is your chance to connect with others like you.

 
Snapchat launches multiple e-commerce ad options in time for holiday shopping
  Sep 27, 2018 by Amy Gesenhues

Shoppable Snap ads are rolling out, and advertisers can now import catalogs to automatically create product ads.

 
How to integrate online and offline for the best overall result
  Sep 26, 2018 by Grace Kaye

Remember the days when the "dinosaurs" of traditional media had to learn digital ways? Now digital natives must get educated about billboards, print and TV.

 
Twitter looks to crowdsource content policies
  Sep 26, 2018 by Amy Gesenhues

The app launched a user survey to gather feedback on dehumanizing language, but will it help deliver a safer platform for marketers?


 
 

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Search Engine Land's SMX East is coming to the Big Apple October 24-25. You'll get two laser-focused days of the SEO and SEM topics that matter most to you. Join us for actionable tactics, exceptional networking, top notch amenities, and demos from market-defining vendors. View rates and register today!

 

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