Chrome tests showing themed search suggestions based on Google search history

Chrome tests showing themed search suggestions based on Google search history   Apr 12, 2018 by Barry Schwartz Chrome uses past Google searches to show a set of search suggestions about what you might be researching.

4 hreflang tag errors Google corrects for you Apr 12, 2018 by Patrick Stox Can we fix it? Yes we can! Do we need to? Contributor Patrick Stox says it may not be worth your time to fix hreflang tags since Google is probably fixing them for you.

New Google Search Console adds Search Appearance filters and more Apr 11, 2018 by Barry Schwartz You can now filter your Google Search Performance reports by Rich results, AMP non-rich results, AMP article, job listings and job details.

Google officially rolls out 'More results' search button on mobile Apr 11, 2018 by Amy Gesenhues After confirming it was testing the 'More results' button earlier this week, Google tweeted an official announcement about its launch today.

Become an SEO rock star: Evolve your SEO skill set Apr 10, 2018 by Bobby Lyons Want to be the SEO everyone looks up to? Contributor Bobby Lyons lists areas of marketing and technology you need to master to be at the top of your game.

How to align SEO and sales teams so everyone benefits Apr 9, 2018 by Casie Gillette If your sales and SEO team need a refresher on how to work together, Columnist Casie Gillette has the answer with five communication tips that will get them talking in no time.

Google is officially testing 'more results' button to load more search results Apr 8, 2018 by Barry Schwartz Instead of making searchers click to the next page of search results, Google is testing showing more results on the same page.

Already doing SEO? Add these two things to optimize for voice search Apr 6, 2018 by Bryson Meunier Not sure how to optimize your webpages for voice search? Contributor Bryson Meunier lists 12 'how-to' tactics and suggests two of them are the real workhorses in driving traffic to your site.

Google patent on related entities and what it means for SEO Apr 5, 2018 by Dave Davies Contributor Dave Davies pulls key points from a newly awarded Google patent on related entities and points out the ranking benefits of strengthening entity associations in your SEO and link-building efforts.

Only elite marketers attend Search Engine Land's SMX Advanced for expert SEO and SEM tactics: June 11-13, 2018 Attend SMX Advanced for actionable, expert-level SEO and SEM tactics. At SMX Advanced, we do not slow down to cover the basics. Don't miss this once a year opportunity to attend the only truly advanced search marketing conference in the nation. Join us in Seattle for an unrivaled professional experience. View pass options and register today!

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Grabbr’s blockchain, a panda named Genius & what we know about Facebook/Cambridge Analytica

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A panda named Genius joins this world to boost a new IMAX movie   Apr 11, 2018 by Barry Levine The animated character is available via a free interactive AR app that allows users to converse by selecting questions or answers.

From MarTech Today

Grabbr employs blockchain tech to lock-record its social sharing   Apr 11, 2018 by Barry Levine The company charges marketers by shares, so this solution offers a permanent vehicle for tracking that critical metric.

Best practices for customer data strategies and identity resolution   Apr 11, 2018 by Digital Marketing Depot When it comes to customer data, fundamentals matter. If you don't know who your customers are, you can't create personalized brand experiences that increase revenue and lifetime value.

Where software innovation is needed today: Martech   Apr 11, 2018 by Rob Rasko While there are clear leaders in software for publishers and agencies, contributor Rob Rasko says marketers still need an end-to-end solution to unify their activities.

Study: Exposure to viewable ads drove a 53% increase in store visits   Apr 11, 2018 by Greg Sterling Viewable ad impressions translate directly into store visits and sales.

From Marketing Land

Facebook & Cambridge Analytica: What we know, what they knew & where that leaves us   Apr 11, 2018 by Michelle Robbins A brief history of the many privacy disasters at the world's dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook's CEO faces Congress.

Best practices for customer data strategies and identity resolution   Apr 11, 2018 by Digital Marketing Depot When it comes to customer data, fundamentals matter. If you don't know who your customers are, you can't create personalized brand experiences that increase revenue and lifetime value. Before you jump on the latest big digital marketing bandwagon, ask yourself these questions.

From Around The Web

How Chatbots, AI, and Tech Can Improve Customer Care, MarketingProfs

Martech-Enabled Marketing Operations: Invisible Roads and Bridges, Chief Marketing Technologist

Yelp CEO Jeremy Stoppelman: People are "waking up" to tech's dark side, Recode

MarTech is returning to the West Coast: April 23-25, 2018 in San Jose Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Save the date now!

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News Alert: Senate Republicans fret over Ryan retirement decision

View in your browser     Senate Republicans fret over Ryan retirement decision Senate Republicans are concerned that Speaker Paul Ryan’s (R-Wis.) decision to leave Congress will make it tougher to get things done this year and fear a protracted leadership race in the House could suck up a lot of time and attention. Read the full story here           Did a friend forward you this email? Sign up for News Alerts     Forward News Alerts     You Might Like       Privacy Policy  |  Manage Subscriptions  |  Unsubscribe  |  Email to a friend  |  Sign Up for Other Newsletters   The Hill 1625 K Street, NW 9th Floor, Washington DC 20006 ©2016 Capitol Hill Publishing Corp., a subsidiary of News Communications, Inc.