Facebook shutters ‘M’ but readies ‘Portal,’ SteelHouse adds Connected TV & an effective ‘marchitecture’"

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Facebook shutters digital assistant 'M' and readies video 'Portal'   Jan 9, 2018 by Greg Sterling The Facebook touch-screen video device will make calls, stream Netflix.

From MarTech Today

GK Software's AI acquisition promises a true omnichannel experience   Jan 9, 2018 by Robin Kurzer The company acquired AI-recommendation company prudsys in November.

SteelHouse adds Connected TV   Jan 9, 2018 by Barry Levine The ad platform is the latest to bring CTV into the digital ad ecosystem.

The CMO, martech and 'marchitecture': Messaging that matters to customers   Jan 9, 2018 by Jim Yu What is a "marchitecture," and why should it be an essential part of your strategy? Columnist Jim Yu explains how it can bridge the gap between your technology infrastructure and your customers' needs.

From Marketing Land

Report shows Snapchat's newer features falling flat but messaging more popular than ever   Jan 9, 2018 by Greg Finn Data points to challenges in getting users to engage beyond Snapping.

What the development of visual search will mean for SEO   Jan 9, 2018 by Kristopher Jones Columnist Kristopher Jones talks visual search — its current state, its implications for the future and strategies for SEOs looking to capitalize on this evolving technology.

From Around The Web

AMP Adoption Still Slow Because of Key Misconceptions, Stone Temple

B2B Marketers to Invest More in Programmatic Advertising in 2018, KoMarketing

Tech Marketing On YouTube: How Google, Samsung & More Collaborate With YouTube's Largest Influencers, MediaKix

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