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2018年1月24日 星期三

Facebook’s new privacy center, Bolt’s ‘zero fraud’ payments platform & the hyperconnected customer experience

 
 
Featured story
 

Facebook to launch privacy center ahead of GDPR deadline

 

Jan 23, 2018 by Robin Kurzer

COO Sheryl Sandberg's announcement to give users more control of their data comes just a few months before the GDPR compliance deadline.

 
From MarTech Today
 
Bolt launches 'zero fraud' end-to-end online payments platform
  Jan 23, 2018 by Robin Kurzer

The company says its layered payment stack aims to "re-engineer commerce."

 
A new era of personalization: The hyperconnected customer experience
  Jan 23, 2018 by Andy Betts

In the age of the hyperconnected consumer, delivering a personalized experience is key. Columnist Andy Betts shares three ways to engage and resonate with your audience.

From Marketing Land
 
AdStage makes the shift from ad management to campaign analytics & automation platform
  Jan 23, 2018 by Ginny Marvin

The company focuses on providing data from across paid channels to help revenue-generating marketers execute faster with better results.

 
Incorporating a chatbot? How to put the customer first
  Jan 22, 2018 by Jay Baer

Sure, chatbots can cut costs, but columnist Jay Baer says before you jump on the chat bandwagon, you need to make sure you're putting the customer first.

 
Website redesigns: How to retain and improve your SEO
  Jan 22, 2018 by Marcus Miller

Columnist Marcus Miller explains how to make the most of your website redesign so that you not only preserve your SEO efforts but embrace the new opportunities that come with relaunching a site.

 
 

MarTech is returning to the West Coast: April 23-25, 2018 in San Jose

Join the martech community and tackle transformation at the intersection of marketing and IT. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Save the date now!

 

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