SearchCap: Google Assistant, AdWords budgets, SEO facts & pictures in search

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The AdWords 2x budget change: How's it going?   Jan 5, 2018 by Ginny Marvin Search marketers weigh in on their experiences since the change took effect in October.

From Search Engine Land

Google says Assistant now on more than 400 million devices   Jan 5, 2018 by Greg Sterling Sales of Google Home smart speakers are considerably smaller.

10 facts about rich results that all SEOs should know   Jan 5, 2018 by John E Lincoln Columnist John Lincoln provides a lesson in rich results 101 for those who are just getting started with them.

Search in Pics: Google's floppy sofa, rusty Android head & dancers   Jan 5, 2018 by Barry Schwartz In this week's Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.

From Marketing Land

Frito-Lay CMO says marketers need a listen-first mentality to be successful Jan 5, 2018 by Amy Gesenhues Frito-Lay CMO Jennifer Saenz says listening to consumers is a top priority if you want to build marketing experiences that drive engagement.

The 2018 content focus challenge Jan 5, 2018 by Rachel Lindteigen It's a new year -- with a new outlook. Columnist Rachel Lindteigen discusses how to choose a focus term that will help guide your content marketing strategy in 2018 and beyond.

Search News From Around The Web

5 AdWords Scripts for Smarter Bidding, WordStream

Amazon, Google cut speaker prices in market share contest: analysts, Reuters

Ask Yoast: Still minify and concatenate CSS and JS files?, Yoast

How a Google Home in Every Room Gives My Kids Answers All Day, louisgray.com

How Google Home and the Google Assistant helped you get more done in 2017, Google Blog

Is Google's Panda algorithm still relevant in 2018?, Vertical Leap

Seeing Unusual Keywords In Your Search Analytics Reports? Might Be Google's Knowledge Graph, Search Engine Roundtable

SEO ranking factors in 2018, Branded3

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