GDPR’s Unintended Consequences, NinthDecimal’s new Visit Metrics & Google Home beats Amazon Alexa

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After GDPR, here come the Unintended Consequences   May 24, 2018 by Barry Levine There are the Obvious Results of the landmark legislation — and then there are the hidden waves that ripple out later.

From MarTech Today

NinthDecimal's new Visit Metrics turn O2O data into 'always-on' optimization tool   May 24, 2018 by Greg Sterling Visit Metrics complement existing Attribution Metrics and give marketers tools to adjust campaigns depending on their objectives.

From Marketing Land

Facebook's latest on fake news, misinformation campaigns & user privacy   May 24, 2018 by Amy Gesenhues Shortly after CEO Mark Zuckerberg's appearance before the EU Parliament, Facebook shared multiple announcements outlining its safety and security efforts.

You need to be at SMX East. Registration is open!   May 24, 2018 by Marketing Land In the fast-paced, ever-changing industry of online marketing, looking ahead is an absolute necessity. Serious marketers like you are taking this time of the year to ask questions such as… Are we using the latest features in AdWords? Have we tested emergent platforms like voice search, artificial intelligence or multichannel tracking and attribution?

How much is too much? Faceted navigation and SEO   May 24, 2018 by Eric Enge Contributor Eric Enge shares guidelines and handy workarounds you can follow to avoid indexing 'too many' faceted navigation pages.

Report: Google Home beats Amazon Alexa in Q1 global device shipments   May 23, 2018 by Greg Sterling In the US, Amazon still has a significant lead over Google — but it's shrinking.

From Around The Web

Amazon launches app store to support third-party sellers, Retail Dive

Much Work Must Be Done Before Digital Video And TV Can Converge, AdExchanger

The Rise of the Chief Digital Officer, CMS Wire

The seven principles of intelligent personalisation, Econsultancy

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