Google rolls out new ID requirements for US political ads

Google rolls out new ID requirements for US political ads   May 4, 2018 by Robin Kurzer Due to increased scrutiny of how these ads affect users and voters, company says more transparency intiatives are to come.

Google rolls out new ID requirements for US political ads May 4, 2018 by Robin Kurzer Due to increased scrutiny of how these ads affect users and voters, company says more transparency intiatives are to come.

Google AdWords new responsive search ads can show 3 headlines May 4, 2018 by Ginny Marvin The new ad format, now in beta, offers more real estate and dynamically combines an advertiser's headlines and descriptions.

AdWords Editor 12.3 is out with more robust filtering, search query reports & more May 3, 2018 by Ginny Marvin Editor also now supports custom intent audiences, responsive search ads and other newer features.

Microsoft launches new audience network, 'Audience Ads' at Bing Partner Summit May 3, 2018 by Greg Sterling New display network combines search signals, Microsoft's AI assets and its audience graph, which includes LinkedIn.

[Report] Shopping ads are eating text ads: accounted for 60% of clicks on Google, 33% on Bing in Q1 May 2, 2018 by Ginny Marvin Merkle's Q1 2018 report shows Shopping campaigns dominate retailers' paid search click volume.

10 ways to increase calls from paid search May 1, 2018 by Digital Marketing Depot Mobile has changed everything. Phone calls can be your most valuable conversions.

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