Google extends added character benefits of Responsive Search Ads to text ads

Google extends added character benefits of Responsive Search Ads to text ads   Aug 9, 2018 by Ginny Marvin You get an extra headline! And you get an extra headline! Oh, and you get a longer description, too.

Structuring paid search campaigns: Segmentation vs. aggregation Aug 8, 2018 by Megan Taggart Contributor Megan Taggart recommends regularly auditing paid search accounts to assess the need for segmentation or aggregation which will bring value to your marketing programs.

Our wake-up call to improve an industry Aug 8, 2018 by Sponsored Content: Soleo A rapidly changing industry calls for a business that responds with innovation. There's no room for complacency. Learn how Soleo is shaping the pay-per-call industry.

Expanded phrase match negatives: A script for misspellings Aug 7, 2018 by Daniel Gilbert Can't spell? No problem, says contributor Daniel Gilbert. Here is a script that will boost your phrase negative keyword matching by finding the ones you're failing to catch due to misspellings.

Google Ads account admins can require multi-factor authentication for all users Aug 6, 2018 by Ginny Marvin The new security feature and a new option to restrict domains that can receive account invites are aimed at giving account owners more control over account access.

A look at the new Google Ads (AdWords) interface Aug 6, 2018 by Jeff Baum Contributor Jeff Baum looks at the benefits of the new Google Ads reporting and automation features.

Ramp Up Your Amazon Ad Game: 5 tips for success Aug 6, 2018 by Digital Marketing Depot Live Webinar: Thursday, August 23, at 1:00 PM ET (10:00 AM PT)

SMX East returns to NYC, better than ever: October 24-25, 2018 Search Engine Land's SMX East is coming to the Big Apple October 24-25. You'll get two laser-focused days of the SEO and SEM topics that matter most to you. Join us for actionable tactics, exceptional networking, top notch amenities, and demos from market-defining vendors. View rates and register today!

Connect with us on: Get the Search Engine Land App:

Like what you see? Check out Search Engine Land's other email newsletters here. News | SEO | SEM | Local | Retail | Social   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us