Google to yank advertisers’ option to exclude all mobile apps from display campaigns

Google to yank advertisers' option to exclude all mobile apps from display campaigns   Aug 2, 2018 by Ginny Marvin It will not be possible to use adsenseformobileapps.com or other controls to keep mobile Display ads from showing on all apps, including interstitial ads.

Ramp Up Your Amazon Ad Game: 5 tips for success Aug 6, 2018 by Digital Marketing Depot Live Webinar: Thursday, August 23, at 1:00 PM ET (10:00 AM PT)

Merkle: Search ad spending growth slowed again across Google, Bing & Yahoo in Q2 2018 Jul 31, 2018 by Ginny Marvin Google CPC growth kept climbing, while Bing Ads and Yahoo Gemini saw a sharp drop in CPCs in Q2 2018.

Bing Ads rolls out Target CPA & Maximize Conversions bidding strategies Jul 30, 2018 by Ginny Marvin A campaign only needs a minimum of 15 conversions within the past 30 days to be eligible for either of the new bidding strategies.

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