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2018年9月21日 星期五

SearchCap: Bing augmented reality & Quora targeting

 


 
Featured story
 

Quora introduces Broad Targeting, says audience hits 300 million monthly users

 

Sep 21, 2018 by Ginny Marvin

Broad Targeting relies on machine learning to optimize ad delivery to reach users most likely to take the desired action.

 
From Search Engine Land
 
Augmented reality artist creates sculptures using Bing search
  Sep 21, 2018 by Chris Sherman

At the Annual Bing Agency Awards in New York City on Thursday, guests were asked to input random search queries (e.g. "Flower") into a simple field, then watched as results were mapped to the wireframes of the digital sculptures. Bing API connected to AR platform. T

If you're not using Remarketing Lists and Similar Audiences for Search, you're leaving money on the table
Sep 21, 2018 by John E Lincoln

Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here's how.

From Marketing Land
 
Google Data Studio comes out of beta
  Sep 20, 2018 by Ginny Marvin

The company continues to develop new features for the reporting product.

 
Marketers prepare for changes in states' sales tax nexus laws
  Sep 21, 2018 by Robin Kurzer

States can now pass legislation that requires online retailers to collect sales tax from buyers. What can you do to prepare?

 
Report: Digital now makes up 51% of US ad spending
  Sep 20, 2018 by Greg Sterling

Search, social and video where the formats and channels that lead the way. Finance, Pharma and Technology were the big vertical spenders.


 
 

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