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2017年12月26日 星期二

News Alert: GOP frustration rises with Trump on trade

 
 
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GOP frustration rises with Trump on trade
Senate Republicans are growing frustrated with what they see as a lack of clear direction in President Trump’s trade agenda, which they warn is hurting U.S. exporters.

Republican members of the Senate Finance Committee vented their concerns in a recent meeting with U.S. Trade Representative Robert Lighthizer.

GOP lawmakers, especially those from agriculture-heavy states, have two major complaints with the administration.
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Getting to know the B2B tech buyer, the 'CMOs at the Wheel" authors & more

 
 
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'CMOs at the Wheel' authors Nadine Dietz & Erica Seidel on the modern marketing organization

 

Dec 22, 2017 by Amy Gesenhues
Dietz & Seidel recently published their 'CMOs at the Wheel e-book based on interviews from their 'Driving the Modern Marketing Organization' column.

 
From MarTech Today
 
The MarTech Minute: A Vatican partnership, a name change and new hires
  Dec 22, 2017 by Robin Kurzer

The martech week in review: News and announcements in marketing technology this week that you might have missed.

 
Getting to know your B2B tech buyer
  Dec 22, 2017 by Josh Aberant

Columnist Josh Aberant explains why marketing shorthand and personas are only a first step in building lasting B2B relationships.

From Marketing Land
 
Ad blockers, fraud and developments in programmatic: Our top 10 display advertising columns for 2017
  Dec 22, 2017 by Pamela Parker

Between ad fraud, developments with ad blockers and concern about brand safety, display advertising has seen an eventful year. Check out the columns on the subject that grabbed our readers' attention.

 
 

MarTech is returning to the West Coast: April 23-25, 2018 in San Jose

Join the martech community and tackle transformation at the intersection of marketing and IT. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Save the date now!

 

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News Alert: Dems see 2018 as best chance in years to win back House

 
 
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Dems see 2018 as best chance in years to win back House
House Democrats are heading into 2018 feeling the wind at their backs and sensing their best chance in years to retake the lower chamber.

Midterm elections for first-term presidents are typically grim for the party in control of the White House. And with President Trump’s approval rating hovering in the 30s –– a historic low in the modern era –– the Democrats are increasingly optimistic they can mine the White House turmoil to energize their base, attract disheartened Republicans and pick up the 25 seats they'll need to win back the Speaker's gavel after eight years in the minority wilderness.
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