Publisher groups on Google’s GDPR plan, identity’s moment & YouTube tackles more TV

Featured story

Four publisher groups to Google: Your GDPR proposal 'severely falls short'   Apr 30, 2018 by Barry Levine The organizations point to Google's requirements that publishers collect consent and assume liability as some of the many issues.

From MarTech Today

Identity is having its moment, but most martech isn't ready   Apr 30, 2018 by Mike Sands With many in the industry recognizing identity as its own separate martech category, contributor Mike Sands says brands must get up to speed with this central concept.

From Marketing Land

YouTube announces more moves to chip away at TV ad budgets   Apr 30, 2018 by Ginny Marvin The updates include an option for targeting cord-cutters in AdWords. It will also sell YouTube TV ads on its Google Preferred network.

You vs. data: Where people fit in modern retail marketing strategy   Apr 27, 2018 by Steve Tutelman Contributor Steve Tutelman advocates for three important attitude shifts that can enable your organization to use data efficiently and effectively.

From Around The Web

13 Apps for Live-streaming Video, Practical Ecommerce

Facebook's dark ads problem is systemic, TechCrunch

Radius & Leadspace Join Forces To Lead $50 Billion Data Intelligence Market, PR Newswire

Smart Speakers Are The Latest Content Channel You Should Care About, Contently

The Future of Audience Selection: Where AI Can Take Your Campaigns, Marketo

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News Alert: Chaplain controversy shifts spotlight to rising GOP star

View in your browser     Chaplain controversy shifts spotlight to rising GOP star Republican Study Committee Chairman Mark Walker has been thrust into the spotlight by his controversial remarks about the search for a new House chaplain.  Walker, a North Carolina Republican and Southern Baptist preacher, is seen as a rising star and has made it known he's interested in running for some kind of leadership post, perhaps Republican Conference Chair. Read the full story here           Did a friend forward you this email? Sign up for News Alerts     Forward News Alerts     You Might Like       Privacy Policy  |  Manage Subscriptions  |  Unsubscribe  |  Email to a friend  |  Sign Up for Other Newsletters   The Hill 1625 K Street, NW 9th Floor, Washington DC 20006 ©2016 Capitol Hill Publishing Corp., a subsidiary of News Communications, Inc.

News Alert: Trump allies want to turn midterms into ‘impeachment referendum’

View in your browser     Trump allies want to turn midterms into ‘impeachment referendum’ Influential figures close to President Trump want to make the midterm elections a referendum on his performance — and on his possible impeachment. The people advancing this view are mostly veterans of the 2016 campaign, including Trump’s first campaign manager Corey Lewandowski, former deputy campaign manager David Bossie and Trump’s erstwhile chief strategist Stephen Bannon, The Hill has learned. Read the full story here           Did a friend forward you this email? Sign up for News Alerts     Forward News Alerts     You Might Like       Privacy Policy  |  Manage Subscriptions  |  Unsubscribe  |  Email to a friend  |  Sign Up for Other Newsletters   The Hill 1625 K Street, NW 9th Floor, Washington DC 20006 ©2016 Capitol Hill Publishing Corp., a subsidiary of News Communications, Inc.