Breaking News: White House preps 27-page talking point defense for controversial CIA nominee

View in your browser     White House preps 27-page talking point defense for controversial CIA nominee The White House has drafted a 27-page memo providing talking points to back up Gina Haspel's controversial nomination to lead the CIA. The document, obtained by The Hill, includes five broad points that supporters of Haspel are urged to use in defending and promoting Trump's nominee, who is expected to face a difficult confirmation fight in the Senate.  Read the full story here         Did a friend forward you this email? Sign up for Breaking News     Forward Breaking News     You Might Like       Privacy Policy  |  Manage Subscriptions  |  Unsubscribe  |  Email to a friend  |  Sign Up for Other Newsletters   The Hill 1625 K Street, NW 9th Floor, Washington DC 20006 ©2016 Capitol Hill Publishing Corp., a subsidiary of News Communications, Inc.

ABM flips classical lead scoring, Facebook’s new analytical features & searcher intent

Featured story

6 ways ABM turns classical lead scoring on its head   May 2, 2018 by John Steinert Don't be afraid to break the "rules" to drive the results you need, argues contributor John Steinert.

From MarTech Today

What is ad effectiveness, and how does it help your business?   May 2, 2018 by Digital Marketing Depot Humor aside, Wanamaker wasn't joking. And the challenge still remains with brands struggling to accurately capture the performance of their online ad campaigns amidst a fragmented array of marketing touch points.

Snap revenue takes a hit in Q1 2018, down from $286M in Q4 2017 to $231M last quarter   May 2, 2018 by Amy Gesenhues CEO Evan Spiegel says the company sees early signs of stabilization following its Q1 2018 redesign.

From Marketing Land

Facebook unveils new analytics features, including a tool to track the omnichannel journey   May 2, 2018 by Robin Kurzer The social media company made this announcement — and many others — at F8, its developer conference in San Jose.

Searcher intent: The secret ingredient behind successful content development   May 2, 2018 by Dave Davies Contributor Dave Davies takes the guesswork out of determining what type of content will resonate with an audience by creating Excel formulas to help determine what a searcher may be looking for.

From Around The Web

A new Twitter experience on Windows, Twitter

Cambridge Analytica Closing Operations Following Facebook Data Controversy, Wall Street Journal

Who's Using Local AR? And How Often?, Street Fight

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News Alert: Rosenstein defiant as impeachment talk rises

View in your browser     Rosenstein defiant as impeachment talk rises Rod Rosenstein is offering a fierce defense of the Justice Department amid mounting Republican criticism, making an unusually public stand for the institution he has served for nearly three decades. On Tuesday, the deputy attorney general rebuked the nascent conservative effort to impeach him, likely exacerbating tensions with conservatives in the House. Read the full story here           Did a friend forward you this email? Sign up for News Alerts     Forward News Alerts     You Might Like       Privacy Policy  |  Manage Subscriptions  |  Unsubscribe  |  Email to a friend  |  Sign Up for Other Newsletters   The Hill 1625 K Street, NW 9th Floor, Washington DC 20006 ©2016 Capitol Hill Publishing Corp., a subsidiary of News Communications, Inc.

Live Webinar: "Unifying Your Search and Social Ad Strategies"

Join our paid search and social ad experts as they explore the advantages of unifying your search and social ad strategies. We'll discuss how advertisers who manage AdWords and Facebook campaigns can create more unified and effective messaging across channels, win more customers and grow revenue. Attend this webinar and learn: Tactics to reach high-value audiences on Facebook based on their Google search queries Which Google and Facebook ad formats to use for every step of the customer journey How leading brands are automating search and social campaign creative to improve performance Speaker: Michelle Stinson Ross, Director of Marketing Operations, Apogee Results Connie Lanter, Customer Success Director, Marin Software Sponsored by Marin Software This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions This email was sent by: Digital Marketing Depot - a division of Third Door Media, Inc. 279 Newtown Tpke. Redding, CT 06896 USA Contact Us