SearchCap: Google AdWords Editor, Bing Audience Ads & recipe markup changes

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AdWords Editor 12.3 is out with more robust filtering, search query reports & more   May 3, 2018 by Ginny Marvin Editor also now supports custom intent audiences, responsive search ads and other newer features.

From Search Engine Land

Google updates recipe markup for Google Search & Google Assistant   May 3, 2018 by Barry Schwartz Google requires that the recipeIngredient and recipeInstructions properties for recipes work on Google Assistant.

Compare 16 local marketing automation platforms   May 3, 2018 by Digital Marketing Depot Locally targeted ad spending by US national brands will grow to $68.9 billion in 2018, according to BIA/Kelsey's US Local Media Forecast. Local marketing growth is being driven by several important trends, including consumers' increasing preference for online local information — particularly through social media — and their use of mobile devices to shop locally.

Georges Méliès Google doodle pays tribute to visionary French film director with first-ever VR doodle   May 3, 2018 by Amy Gesenhues Today marks the 1912 release of Méliès's famous film, "À la conquête du pôle" ("The Conquest of the Pole").

How to turn a boring email into an irresistible link pitch   May 3, 2018 by Gisele Navarro Getting people to open, read and act on your email is tough, but Contributor Gisele Navarro gives you an edge with 20 phrases that keep people reading and eventually linking to your content.

Microsoft launches new audience network, 'Audience Ads' at Bing Partner Summit   May 3, 2018 by Greg Sterling New display network combines search signals, Microsoft's AI assets and its audience graph, which includes LinkedIn.

From Marketing Land

The F8 Developer Conference is over: Here's everything Facebook announced   May 3, 2018 by Amy Gesenhues Facebook rolled out several features for its platform, Instagram and Messenger during the conference and gave a deep dive into all the ways it is using AI.

Considering a social media management platform? Compare 18 leading vendors   May 3, 2018 by Digital Marketing Depot With hundreds or even thousands of social media accounts to manage and millions of social conversations to monitor, social media marketing has become increasingly complicated and time-consuming. Automating social media marketing with an ESMMS platform can improve efficiency, compliance and productivity. Finding the right social media management software is a complicated process.

Facebook Messenger rolls out AR and other enhancements at its F8 developer conference   May 3, 2018 by Robin Kurzer While several companies tout their success using the platform, Kia and Octane AI announce new Messenger integrations.

Google AdSense updates impression metrics, but earnings should not be impacted   May 3, 2018 by Barry Schwartz Google AdSense is transitioning from served impressions to downloaded impressions.

Snap revenue takes a hit in Q1 2018, down from $286M in Q4 2017 to $231M last quarter   May 3, 2018 by Amy Gesenhues CEO Evan Spiegel says the company sees early signs of stabilization following its Q1 2018 redesign.

Search News From Around The Web

5 Tips for optimizing your Google My Business listing, DealerOn

Everything You Need To Know About Voice Search For Your SEO Strategy, SEM Rush

Google Recommends You Do Not Use 403 Status Codes, Search Engine Roundtable

Introducing the Solo Links Tool, Majestic Blog

Turning your house into a smart home with the Google Assistant, Google Blog

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Marketing Day: F8 announcements, Google AdSense impression metrics & more

Featured story

The F8 Developer Conference is over: Here's everything Facebook announced   May 3, 2018 by Amy Gesenhues Facebook rolled out several features for its platform, Instagram and Messenger during the conference and gave a deep dive into all the ways it is using AI.

From Marketing Land

Considering a social media management platform? Compare 18 leading vendors   May 3, 2018 by Digital Marketing Depot With hundreds or even thousands of social media accounts to manage and millions of social conversations to monitor, social media marketing has become increasingly complicated and time-consuming. Automating social media marketing with an ESMMS platform can improve efficiency, compliance and productivity. Finding the right social media management software is a complicated process.

Facebook Messenger rolls out AR and other enhancements at its F8 developer conference   May 3, 2018 by Robin Kurzer While several companies tout their success using the platform, Kia and Octane AI announce new Messenger integrations.

Google AdSense updates impression metrics, but earnings should not be impacted   May 3, 2018 by Barry Schwartz Google AdSense is transitioning from served impressions to downloaded impressions.

Snap revenue takes a hit in Q1 2018, down from $286M in Q4 2017 to $231M last quarter   May 3, 2018 by Amy Gesenhues CEO Evan Spiegel says the company sees early signs of stabilization following its Q1 2018 redesign.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology

Facebook unveils new analytics features, including a tool to track the omnichannel journey   May 3, 2018 by Robin Kurzer The social media company made this announcement — and many others — at F8, its developer conference in San Jose.

For more marketing news from around the web, check out the full Marketing Day article on our site.

Only elite marketers attend Search Engine Land's SMX Advanced for expert SEO and SEM tactics: June 11-13, 2018 Attend SMX Advanced for actionable, expert-level SEO and SEM tactics. At SMX Advanced, we do not slow down to cover the basics. Don't miss this once a year opportunity to attend the only truly advanced search marketing conference in the nation. Join us in Seattle for an unrivaled professional experience. View pass options and register today!

Connect with us on: Get the Marketing Land App:

Like what you see? Check out Marketing Land's other email newsletters here. MarTech | CMO | Social | SEM | SEO | Mobile | Analytics | Display | Email | Retail | Content | Video | Local   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Marketing Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us

 

Breaking News: House chaplain rescinds resignation

View in your browser     House chaplain rescinds resignation House Chaplain Patrick Conroy rescinded his resignation Thursday, saying that he was pressured to resign without cause. Sources told The Hill last month that Speaker Paul Ryan (R-Wis.) had forced the chaplain out. “I have never been disciplined, nor reprimanded, nor have I ever heard a complaint about my ministry during my time as House chaplain,” Conroy wrote in the letter. Read the full story here         Did a friend forward you this email? Sign up for Breaking News     Forward Breaking News     You Might Like       Privacy Policy  |  Manage Subscriptions  |  Unsubscribe  |  Email to a friend  |  Sign Up for Other Newsletters   The Hill 1625 K Street, NW 9th Floor, Washington DC 20006 ©2016 Capitol Hill Publishing Corp., a subsidiary of News Communications, Inc.