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2018年5月8日 星期二

News Alert: Trump expected to remove US from Iran nuke deal

 
 
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Trump expected to remove US from Iran nuke deal
President Trump is expected to announce Tuesday he will not continue sanctions relief for Iran, a major step toward ending the 2015 nuclear pact he has long blasted as the “worst deal ever.”
 
Specifics about the steps Trump is expected to take are still unknown, such as how long it might take to reimpose sanctions on Iran that were lifted under the deal.
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IAB Newfronts, marketing fundamentals & Google’s new ID requirements for political ads

 


 
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IAB's Newfronts: Online program makers pitch action, cross-platform mini-brands and the shape of the new TV

 

May 7, 2018 by Barry Levine

YouTube is settling into its role as a star-maker, even as other program producers are booming with content ideas and social energy.

 
From MarTech Today
 
Don't sacrifice marketing fundamentals for the sake of being first
  May 7, 2018 by Evan Magliocca

Cutting-edge marketing technology has its place, but contributor Evan Magliocca says retailers mustn't misalign their priorities.

From Marketing Land
 
Ask the SMXpert: Google manual penalties explained
  May 7, 2018 by Debra Mastaler

Have you ever gotten a manual penalty from Google? It's no fun. Contributor and SMXpert Kaspar Szymanski shares answers and insights on how to avoid getting another 'love note' in the future.

 
Google rolls out new ID requirements for US political ads
  May 7, 2018 by Robin Kurzer

Due to increased scrutiny of how these ads affect users and voters, company says more transparency intiatives are to come.


 
 

Attend MarTech Conference on the East Coast: October 1-3, 2018 in Boston

Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. View pass options and register now!

 

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News Alert: Seven primaries to watch on Tuesday

 
 
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Seven primaries to watch on Tuesday
Tuesday is one of the biggest primary days of 2018.

In West Virginia, Republicans are wringing their hands over the possibility that Don Blankenship — the former coal executive imprisoned for violating mine safety standards after a mining explosion that killed dozens — will win the Senate primary. Blankenship, who has personally attacked Senate Majority Leader Mitch McConnell (R-Ky.) and his wife, Transportation Secretary Elaine Chao, is seen as putting a winnable race in jeopardy if he emerges victorious on Tuesday.

In Ohio, the high-profile race is on the Democratic side, where former Rep. Dennis Kucinich is seeking a comeback as Ohio’s governor against Richard Cordray, the former head of the Consumer Financial Protection Bureau and a key ally of Sen. Elizabeth Warren (D-Mass.).
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Oracle white paper - "The Power of 1st and 3rd Party Data"



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