SearchCap: Old content in Google, CRO tools, missing mobile opportunities & more

Featured story

Old content still showing up in Google search results? Google might not find that content important   Aug 17, 2018 by Barry Schwartz Google explains how crawl rate can be used as confirmation that a page is OK to remove from your website, and thus their index.

From Search Engine Land

15 questions to ask yourself before publishing a new landing page   Aug 17, 2018 by Jacob Baadsgaard Building landing pages? Contributor Jacob Baadsgaard has compiled a tried-and-true list of 15 questions to help guide you in creating and evaluating new landing pages.

CRO tools to help you boost your SEO efforts   Aug 17, 2018 by Stephanie LeVonne Is your site getting a lot of traffic? If yes, great! But your work is not over. Contributor Stephanie LeVonne says it's time to implement a conversion rate optimization campaign. Here are four tools to help.

Search in Pics: Google beach party, beer pong & blue pool table   Aug 17, 2018 by Barry Schwartz In this week's Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.

From Marketing Land

The Google expanded text ad CTR lift that never was   Aug 17, 2018 by Andy Taylor Contributor Andy Taylor shares his take on Google's expanded text ads (ETAs), drawing comparisons to the new responsive search ad (RSA) format.

The ultimate guide to using Bing Webmaster Tools – Part 3   Aug 17, 2018 by Christi Olson Bing Chief Evangelist and contributor Christi Olson reviews the Diagnostics & Tools and Security sections in Part 3 of our series on Bing Webmaster Tools.

Are you holding your funnel accountable?   Aug 17, 2018 by Amy Bishop Contributor Amy Bishop shares how to create SMART goals for each stage of a buyer's funnel and determine how they will be measured.

LinkedIn set to launch redesigned Groups platform by end of August   Aug 17, 2018 by Amy Gesenhues The company sent a notification email to Group managers outlining coming changes.

Google's political ad transparency report & library offers more accountability around election ads   Aug 17, 2018 by Amy Gesenhues Announced in May, Google's political ad transparency report and the accompanying political ad library are now available.

Tweetbot & Twitterrific remove features no longer available as Twitter rolls out API updates   Aug 17, 2018 by Amy Gesenhues As announced in December 2017, Twitter is ending API access to site streams, users streams and direct messaging features this week.

Report says Google to launch own smart display in time for holidays   Aug 17, 2018 by Greg Sterling Google has the chance to get it right where Amazon and others have so far failed.

Google clarifies it does capture location data after Location History is turned off   Aug 16, 2018 by Greg Sterling The company issued a correction on a help page following a story by the AP.

Who's really winning the smart speaker market, Amazon or Google?   Aug 16, 2018 by Greg Sterling Estimates released today by Canalys are very different from figures that Strategy Analytics also published this week.

Search News From Around The Web

Google Now Displays Pending Edits in Knowledge Panels, Local Search Forum

SEO Citations Study: How Many Citations Do Local Businesses Have?, BrightLocal

Server Side Rendering For Dummies (& Non-Technical SEO Decision-Makers), Local SEO Guide

The Criteria Pros Use to Qualify High Authority Link Opportunities, Buzzstream

SMX East returns to NYC, better than ever: October 24-25, 2018 Search Engine Land's SMX East is coming to the Big Apple October 24-25. You'll get two laser-focused days of the SEO and SEM topics that matter most to you. Join us for actionable tactics, exceptional networking, top notch amenities, and demos from market-defining vendors. View rates and register today!

Connect with us on: Get the Search Engine Land App:

Like what you see? Check out Search Engine Land's other email newsletters here. News | SEO | SEM | Local | Retail | Social   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us

 

Marketing Day: LinkedIn redesigns Groups, Google Location History, sales funnels & more

Featured story

LinkedIn set to launch redesigned Groups platform by end of August   Aug 17, 2018 by Amy Gesenhues The company sent a notification email to Group managers outlining coming changes.

From Marketing Land

The Google expanded text ad CTR lift that never was   Aug 17, 2018 by Andy Taylor Contributor Andy Taylor shares his take on Google's expanded text ads (ETAs), drawing comparisons to the new responsive search ad (RSA) format.

The ultimate guide to using Bing Webmaster Tools – Part 3   Aug 17, 2018 by Christi Olson Bing Chief Evangelist and contributor Christi Olson reviews the Diagnostics & Tools and Security sections in Part 3 of our series on Bing Webmaster Tools.

Are you holding your funnel accountable?   Aug 17, 2018 by Amy Bishop Contributor Amy Bishop shares how to create SMART goals for each stage of a buyer's funnel and determine how they will be measured.

Google's political ad transparency report & library offers more accountability around election ads   Aug 17, 2018 by Amy Gesenhues Announced in May, Google's political ad transparency report and the accompanying political ad library are now available.

Tweetbot & Twitterrific remove features no longer available as Twitter rolls out API updates   Aug 17, 2018 by Amy Gesenhues As announced in December 2017, Twitter is ending API access to site streams, users streams and direct messaging features this week.

Report says Google to launch own smart display in time for holidays   Aug 17, 2018 by Greg Sterling Google has the chance to get it right where Amazon and others have so far failed.

T-Mobile whips out a new secret weapon for customer service: Humans   Aug 17, 2018 by Barry Levine The "Un-carrier" is now promising that human agents, trained in a variety of specialties, will replace phone menus and bots.

Report: Marketers are missing mobile opportunities to reach customers in store   Aug 17, 2018 by Robin Kurzer The Salesforce/Publicis.Sapient study reveals that 71% of retail customers use their phone during their in-store shopping experience.

Google clarifies it does capture location data after Location History is turned off   Aug 16, 2018 by Greg Sterling The company issued a correction on a help page following a story by the AP.

Who's really winning the smart speaker market, Amazon or Google?   Aug 16, 2018 by Greg Sterling Estimates released today by Canalys are very different from figures that Strategy Analytics also published this week.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology

Nielsen links up with J.D. Power to create a new Auto Cloud   Aug 17, 2018 by Barry Levine The exclusive arrangement makes Power's auto sales data available for the first time for advertising and attribution.

For more marketing news from around the web, check out the full Marketing Day article on our site.

SMX East returns to NYC, better than ever: October 24-25, 2018 Search Engine Land's SMX East is coming to the Big Apple October 24-25. You'll get two laser-focused days of the SEO and SEM topics that matter most to you. Join us for actionable tactics, exceptional networking, top notch amenities, and demos from market-defining vendors. View rates and register today!

Connect with us on: Get the Marketing Land App:

Like what you see? Check out Marketing Land's other email newsletters here. MarTech | CMO | Social | SEM | SEO | Mobile | Analytics | Display | Email | Retail | Content | Video | Local   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Marketing Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us