Google’s Mueller spent New Year’s helping SEOs tackle hacked content, slow website issues

Google's Mueller spent New Year's helping SEOs tackle hacked content, slow website issues   Jan 2, 2019 by Barry Schwartz Google is helping webmasters and SEOs on New Years and other holidays.

Robots.txt tip from Bing: Include all relevant directives if you have a Bingbot section Jan 3, 2019 by Barry Schwartz Pay close attention to the directives you give to Bingbot and other search engines in your robots.txt files.

Google search tests new interface for movie, TV show streaming options Jan 2, 2019 by Barry Schwartz Do you work at a movie and TV streaming service? If so, take notice of this new feature Google is testing.

What you need to know about Yelp's latest update dubbed 'Ghost' Jan 2, 2019 by Craig Mount Something major happened to Yelp's recommendation software around late October and the update seems largely invisible.

2019 in search: Find your seamlessness Jan 2, 2019 by Alexis Sanders Companies should focus on working seamlessly across all channels, consolidating recurring tasks, leveraging data and instilling credibility in all aspects.

Google featured snippets can now jump to section of content it is sourcing Dec 31, 2018 by Barry Schwartz For those that get a lot of traffic to their AMP pages and show up in the featured snippets section, you may want to watch your metrics closely.

Mueller: Focus your SEO on Google's status quo Dec 28, 2018 by Barry Schwartz Sometimes it is a good idea to keep it simple with your web pages.

Become a legendary search marketer. Attend SMX West, January 30-31! Are you looking to drive campaign success, validate your search marketing approach, and connect with the search community? Attend Search Engine Land's SMX West, January 30-31, 2019 for 30+ expert led sessions, networking, amenities, and more. Learn from the experts who know PPC, SEO, social, analytics, retail, and mobile better than anyone. You'll spend less time out of the office and gain amazing actionable tactics… we guarantee it. View rates and register today!

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Live coverage: House to elect new Speaker as Dems take charge

View in your browser     Live coverage: House to elect new Speaker as Dems take charge It’s a huge day in the House, with Rep. Nancy Pelosi (D-Calif.) set to be elected to a second stint as Speaker, and Democrats ready to take control of the body and pass legislation that would end the shutdown.  The day will begin with the Speaker’s vote and also include the swearing in of new members. Votes on the legislation to end the shutdown will come later. The bills have been rejected by President Trump and the Senate, which remains in GOP hands. Follow the live coverage here           Did a friend forward you this email? Sign up for News Alerts     Forward News Alerts     You Might Like       Privacy Policy  |  Manage Subscriptions  |  Unsubscribe  |  Email to a friend  |  Sign Up for Other Newsletters   The Hill 1625 K Street, NW 9th Floor, Washington DC 20006 ©2016 Capitol Hill Publishing Corp., a subsidiary of News Communications, Inc.

Growth in CDP sector, how advertisers are overpaying for inventory and the evolution of ad tech in 2019

Featured story

CDP sector grew 23%, saw first major acquisitions in second half of 2018   Jan 2, 2019 by Barry Levine The CDP Institute's semi-annual study also says that more startups are launching as CDPs, instead of converting from something else.

From MarTech Today

Advertisers: You're overpaying for inventory. Here's how I know   Jan 2, 2019 by Steven Ohrnstein DSPs get paid a tech fee based on the percentage of spend and therefore have zero incentive to help you spend less in their platform.

From Marketing Land

AI, automation and analytics: 3 critical strategies for CMOs in 2019, and beyond   Jan 2, 2019 by Andy Betts In the next 24 months CMOs should focus on the three 'A's of accountability to make impactful changes.

Evolution of ad tech in 2019: Streaming services and content ownership   Jan 2, 2019 by Rob Rasko By the end of 2019, growing pains will give way to maturity in the ad market.

3 ways marketing AI will advance in 2019   Jan 2, 2019 by David Dowhan Advanced targeting and transparency will grow exponentially this year as we nurture AI to help it mature.

From Around The Web

5 predictions for CRM's AI applications in 2019 | CustomerThink, customerthink.com

NBCUniversal tests Comcast's blockchain-powered data-sharing platform | Marketing Dive, www.marketingdive.com

Sentiment Analysis in Marketing: What Are You Waiting For?, www.cmswire.com

The Three E's of Successfully Optimizing AI for Content - EContent Magazine, www.econtentmag.com

Trusting marketing automation with CRM functions, searchcrm.techtarget.com

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