SearchCap: AdWords interface changing, manual penalties & link building

Featured story

Ask the SMXpert: Google manual penalties explained   May 7, 2018 by Debra Mastaler Have you ever gotten a manual penalty from Google? It's no fun. Contributor and SMXpert Kaspar Szymanski shares answers and insights on how to avoid getting another 'love note' in the future.

From Search Engine Land

Old AdWords interface will be phased out by year-end   May 7, 2018 by Ginny Marvin Google will notify advertisers ahead of the final switch to the new AdWords experience.

Link building is complicated: A rebuttal   May 7, 2018 by Andrew Dennis Contributor Andrew Dennis (kinda) disagrees with a previously published SEL article and offers his view on why link building may be difficult.

Act now! SMX Advanced Early Bird rates end Saturday night   May 7, 2018 by Search Engine Land Skip the basics and dive into the deep end of search marketing. Attend Search Engine Land's SMX® Advanced June 11-13 in Seattle. More than 79 percent of available passes have already been sold, and Early Bird rates expire this Saturday night. Book now to secure your seat and get a great deal!

US Teacher Appreciation Week Google doodle highlights what it means to be a teacher   May 7, 2018 by Amy Gesenhues Today's doodle was created in partnership with the 55 US educators named "State Teachers of the Year" by the Council of Chief State School Officers.

Search Engine Land's Community Corner: Introducing the 'Ask the #SMXpert' series   May 6, 2018 by Michelle Robbins A new Q&A series launches this week featuring answers to your questions from our community of SMX speakers and contributors.

From Marketing Land

Survey: 74% still use Facebook daily, but 44% recently changed privacy settings   May 7, 2018 by Greg Sterling Roughly 50 percent believe they have "some control" over who gets to see their data on Facebook.

Has Amazon ended its Google Shopping campaigns?   May 7, 2018 by Amy Gesenhues Reports from digital marketing firm Merkle show Amazon's Shopping campaigns slowed after end of Q1, stopped abruptly April 28.

Google rolls out new ID requirements for US political ads   May 7, 2018 by Robin Kurzer Due to increased scrutiny of how these ads affect users and voters, company says more transparency intiatives are to come.

Search News From Around The Web

Google Adds "Photos" Tab to Local Knowledge Panels, Sergey Alakov

#SmallThanks: Automatic Google Review Videos, RustyBrick

Cre8asiteforums To Shut Down On May 25th, Search Engine Roundtable

Improve Your SEO Strategy with Google Search Keywords, The Official Squarespace Blog

Migrating from ccTLDs to a gTLD - The WHY, the HOW, and the WTF, Searchviu.com

More hreflang magic tricks revealed: Google can select one country hreflang url to index from across multiple urls in the same language, GSQI

Not Ranking for That Keyword? Here's Why, Stone Temple

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