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2018年6月25日 星期一

Robot traffic, the future of TV ads & Facebook’s latest data faux pas

 


 
Featured story
 

Traditional TV rolls with the times, remains a viable entertainment channel to both viewers and advertisers

 

June 22, 2018 by Robin Kurzer

As it has for more than 100 years, competing tech challenges television to evolve rather than contribute to its demise.

 
From MarTech Today
 
New report: Some ad campaigns are almost entirely robot traffic
  Jun 22, 2018 by Barry Levine

The good news from this first Robot Traffic Report from ad platform Dianomi: Overall bot traffic is down to about 32 percent, including good and bad ones.

 
The MarTech Minute: WFA finalizes global charter, Tru Optik launches new TV measurement solution & more
  Jun 22, 2018 by Robin Kurzer

The martech week in review: News and announcements in marketing technology this week that you might have missed.

 
The future of TV advertising in today's digital world
  Jun 22, 2018 by Chuck Moran

TV advertising isn't what it used to be — it's much more, argues contributor Chuck Moran.

From Marketing Land
 
Facebook's latest data faux pas: app analytics reports are sent to the wrong people
  Jun 22, 2018 by Amy Gesenhues

Facebook confirms it sent app performance data to people outside of the intended app development companies.


 
 

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