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2018年4月19日 星期四

The Hill's 12:30 Report: House, Senate Republicans compete for cash | Former Playboy model free to speak about Trump | Trump allies reportedly worry Cohen will flip | Why Kim Jong Un's plane could be an obstacle to Trump summit | Where Trump, Kim could meet | Babies now allowed on Senate floor | What it was like on Southwest Flight 1380 | Cotton candy burritos

The Hill 12:30 Report
 
House, Senate Republicans compete for cash | Former Playboy model free to speak about Trump | Trump allies reportedly worry Cohen will flip | Why Kim Jong Un's plane could be an obstacle to Trump summit | Where Trump, Kim could meet | Babies now allowed on Senate floor | What it was like on Southwest Flight 1380 | Cotton candy burritos
 
NEW HEADACHES FOR PRESIDENT TRUMP

 

The Playboy problem -- former model is free to speak:

A settlement was reached allows former Playboy model Karen McDougal to discuss her alleged affair with President TrumpDetails of the settlement: It "ends a lawsuit brought by the model, Karen McDougal, and protects the president from being drawn into a legal case involving efforts to buy the silence of women who had stories to tell about him during the 2016 campaign." Yeah, but: Trump still faces a legal battle with ex-porn star Stormy Daniels. Daniels is fighting to get out a legal agreement with Trump's lawyer Michael Cohen to stay quiet. https://nyti.ms/2J8PmSq

 

The Cohen problem -- Loyalty, shmoyalty:

Via Politico's Darren Samuelsohn and Andrew Restuccia, "Two sources close to the president said people in Trump's inner circle have in recent days been actively discussing the possibility that Michael Cohen -- long seen as one of Trump's most loyal personal allies -- might flip if he faces serious charges as a result of his work on behalf of Trump." Keep in mind about Cohen: He's involved with the Russia investigation, but is also involved in a separate investigation over his business dealings. https://politi.co/2JaRV6J

 
NEW TIDBIT:

Michael Cohen just dropped his libel lawsuits against Fusion GPS and BuzzFeed. https://politi.co/2EZ93Kc

 

The Haley problem — It's the Trump administration. The TRUMP administration.:

Via The Hill's Jordan FabianNikki Haley, the U.S. ambassador to the United Nations, had a public argument with White House economic adviser Larry Kudlow over proposed Russia sanctions. But the spat underscored Trump world's obsession with top aide's political ambitions. Why this is big: "It is virtually unheard of for administration officials to openly discuss their political futures, and Haley, who is widely seen as a present and future GOP star, has not said anything significant about running for a higher political office. Nonetheless, the comments had Trump allies saying that Haley is thinking too much of her own political brand." http://bit.ly/2qF0LCT

 

It's Thursday. I'm Cate Martel with a quick recap of the morning and what's coming up. Send comments, story ideas and events for our radar to cmartel@thehill.com@CateMartel and on Facebook.

 
JUST NOW

A Delta flight returns after small engine fire:

Via Sky News, a Delta flight returned to Atlanta 30 minutes into its trip to London after a small fire was seen in the engine. "Firefighters at Hartsfield-Jackson International Airport in the city, doused the plane's engine, and the airport confirmed there were no injuries." Watch: http://bit.ly/2HdHToS

 
LATEST WITH TRUMP'S NORTH KOREA MEETING

'Whenever, wherever, we're meant to [meet] together':

--> http://bit.ly/2qK12EJ 

 

Via The New York Times's Ali Watkins, "Of all the obstacles to the potential summit meeting between President Trump and North Korea's leader, Kim Jong-un, just getting there could prove the most turbulent." Why: "It is unclear whether Mr. Kim's fleet of Soviet-era planes can fly him more than a few thousand miles from North Korea." That sounds terrifyingKeep in mind: Kim hasn't flown outside of North Korea since he took office. He could borrow a plane, "but not without a significant dent to his well-established hubris." https://nyti.ms/2HAEsYI

 
TOP LOCATION OPTIONS:

Sweden, Switzerland, China, Mongolia and the demilitarized zone are a few options. Pros and cons of each: https://cbsn.ws/2qLcUFA

 
T MINUS 7 MONTHS UNTIL THE MIDTERMS

Senate Republicans: 'Where is the love?':

Via The Hill's Alexander Bolton, the Republican National Committee's (RNC) midterm plan has sparked grumbles in the Senate over whether it puts too much of an emphasis on saving the House majority. What sparked this aggravation: An Associated Press story highlighting the party's plan to raise and spend $250 million on a GOP midterm protection plan, and quoting RNC Political Director Juston Johnson as saying, "Our No. 1 priority is keeping the House. We have to win the House." http://bit.ly/2J9gz7G

 
IN THE SPEAKER RACE:

Via The Hill's Scott Wong, "Here's a twist: Some congressional Republicans say it's possible neither Majority Leader Kevin McCarthy (R-Calif.) nor Majority Whip Steve Scalise (R-La.) will be serving in House leadership after the November midterm elections." Why: A group of roughly 30 conservatives want a fresh leadership team. Keep in mind: That group could prevent McCarthy or Scalise from reaching the 218 necessary votes. http://bit.ly/2qKGXxe

 
KEEP IN MIND:

The Hill's Morning Report on the harrowing election data for Republicans: "More than three-dozen GOP lawmakers have opted to retire, rather than seek re-election. Democrats only need to flip 23 seats to take back the House." http://bit.ly/2HJNlg5

 
ANNOUNCED THIS A.M.

Newspaper layoffs:

Via The Tampa Bay Business Journal, the Tampa Bay Times is laying off around 50 people after the new tariffs President Trump imposed. Why: The tariffs increased the cost of newsprint. The newspaper's CEO said the tariffs could cost an additional $3 million. The layoffs: A spokeswoman "declined to specify how many of those layoffs would affect the newsroom, saying only that the 'cuts are taking place throughout the organization.' " http://bit.ly/2qPy4m7

 
IN OTHER NEWS

C-SPAN just gained a new star:

The Senate passed a resolution allowing Sen. Tammy Duckworth (D-Ill.) -- the first senator to give birth while in office -- to bring her baby onto the floor. Details: It allows Duckworth, or any other senator, to bring a child younger than one year of age onto the floor during votes. The chamber cleared the resolution by unanimous consent. http://bit.ly/2HJyUbW

 
BEST REACTION -- MARCO RUBIO STEALING THE WORDS RIGHT OUT OF MY MOUTH!:

Sen. Marco Rubio (R-Fla.) commented on the resolution. "Why would I object to it? We have plenty of babies on the floor." https://trib.in/2HdJ2sl

 

Welcome to America!!!!:

Japanese Prime Minister Shinzo Abe joked that he had two (!) lunches with President Trump yesterday, including a cheeseburger on the president's golf course. http://bit.ly/2qKh4yd

 

What it was like to be on Southwest Flight 1380 -- yikes:

Via The New York Times's Jack Healy and Christine Hauser, here's what it was like to be on the Southwest flight with an engine that exploded. "With no apparent warning, the plane's left engine exploded after one of its fan blades broke off. A gust of shrapnel blew out a window, partly sucking one passenger in Row 14 headfirst into the sky. Oxygen masks dropped down and the plane plunged thousands of feet in a minute." Passengers describe those minutes: https://nyti.ms/2vs8iJZ

 

Another member of Congress on the personal toll of the opioids crisis:

Via The Hill's Rachael Roubein, Rep. Ann McLane Kuster (D-N.H.) opened up about her brother's struggle with opioids. "You deal with trust issues in the family. We didn't know whether to trust him. I can remember so many phone calls just wanting to believe what he was saying, and then the evidence [of opioid misuse] would prove otherwise." http://bit.ly/2HzETCk

 
NOTABLE TWEETS:

This is too real:
 

23 years ago today:
 

Oh wow:
 
ON TAP:

The Senate is in. The House is out.

 

Tidbit: Via The Washington Examiner's David M. Drucker, "Senate Majority Leader Mitch McConnell, R-Ky., could seek to hold the Senate in session longer each week to keep vulnerable incumbent Democrats off the campaign trail." https://washex.am/2qLFzdF

 

Noon: President Trump arrives in Key West, Fla., from his Mar-a-Lago resort.

 

12:15 p.m. EDT: President Trump has a briefing with Joint Interagency Task Force-South, Northcom and Southcom. He then heads back to his Mar-a-Lago resort.

 

1:45 p.m. EDT: The Senate has a confirmation vote on James Bridenstine as NASA administrator. The Senate's full schedule today: http://bit.ly/2vqQ1Nl

 

2 p.m. EDT: The Brookings Institution is hosting an event on education in Africa. Details: https://brook.gs/2EXSfTP

 

2:15 p.m. EDT: Vice President Pence meets with German Vice Chancellor and Minister of Finance Olaf Scholz in the White House.

 

Friday: Former first lady Barbara Bush lies in repose at St. Martin's Church in Houston. Details: http://bit.ly/2HfMK4G

 

Saturday: A private funeral for former first lady Barbara Bush in Houston. Details: http://bit.ly/2HfMK4G

 

Monday: The Senate Foreign Relations Committee will vote on CIA Director Mike Pompeo's nomination to lead the State Department. Details: https://wapo.st/2HKKp2X

 

Op-ed from a former State Department adviser on Pompeo's trip to North Korea and what it means for his confirmation. http://bit.ly/2qKOrA4

 

May 9: Small Business Administration administrator Linda McMahon and Sen. Ben Cardin (D-Md.) speak at an event hosted by The Hill on small businesses. Details and full list of speakers: http://bit.ly/2HcIt6n

 
WHAT TO WATCH:

4 p.m. EDT: CNN's Jake Tapper interviews former FBI Director James Comeyhttp://bit.ly/2HdQecc

 

10 a.m. EDT Friday: Air Force Secretary Heather Wilson speaks at an American Enterprise Institute event. Livestream: http://bit.ly/2qAinQc

 
NOW FOR THE FUN STUFF...:

Today is National Rice Ball Day.

 

When you've hit 'cotton candy burrito,' you've gone too far:

Cotton candy burritos are now a thing. Video -- even I wouldn't eat this: http://bit.ly/2JZQdX0

 

Slowly starts humming, 'I'm proud to be an American...':

Via The New York Post, "The average American utters their first curse word of the day at 10:54 am, according to new data." https://nyp.st/2qKZMQL

 

And because you read this far, here's a cat that hates its birthday: http://bit.ly/2qKySJq

 
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Google’s mobile-first indexing has set sail. Are you on board? 5 SEO essentials

 


 

Google's mobile-first indexing has set sail. Are you on board? 5 SEO essentials

 

Apr 17, 2018 by Jim Yu
We've been hearing about mobile-first indexing forever, and now the changes are here. Contributor Jim Yu shares five ways webmasters can optimize their content and on-site technical elements to succeed in the new world.

 


 
Voice agents and interfaces will require many new marketing strategies
Apr 19, 2018 by Barry Levine
Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice interactivity.
 
Google Assistant sometimes uses AccuWeather when their weather service fails
Apr 18, 2018 by Barry Schwartz
When Google's first-party responses are not available, Google may ask if you want to use a third-party service.
 
The 40-point SEO checklist for startups
Apr 18, 2018 by Pratik Dholakiya
Startups can't afford to miss a SEO trick when it comes to launching a new site, says Contributor Pratik Dholakiya. Here's a checklist to help keep you on track.
 
Google may issue manual actions over job schema on expired job listings
Apr 17, 2018 by Barry Schwartz
You'd better remove job listings from your website shortly after you fill those positions, or Google may penalize your website.
 
Here's how to use Twitter to dominate the Google search results
Apr 16, 2018 by Chris Silver Smith
If you want to displace negative content or build a strong brand identity, Twitter can help, says Contributor Chris Silver Smith. Here are 10 ways to use tweets to dominate page one on Google.
 
Want to target position 0? Here's what you need to make that happen
Apr 13, 2018 by Karen Bone
Hey Google, how do you become the answer people hear on their voice assistants? Contributor Karen Bone explains how to make that happen by doing your homework on featured snippets.
 
4 underutilized schema markup opportunities that impact SEO
Apr 13, 2018 by Tony Edward
Contributor Tony Edwards recommends taking advantage of little-used brand, image, app and person schema that indirectly help position a website for better rankings.
 
Research: Google local algorithm uses 2:1 clustering formula
Apr 13, 2018 by Greg Sterling
Study identifies Local Pack results distance pattern.
 
4 hreflang tag errors Google corrects for you
Apr 12, 2018 by Patrick Stox
Can we fix it? Yes we can! Do we need to? Contributor Patrick Stox says it may not be worth your time to fix hreflang tags since Google is probably fixing them for you.
 
Chrome tests showing themed search suggestions based on Google search history
Apr 12, 2018 by Barry Schwartz
Chrome uses past Google searches to show a set of search suggestions about what you might be researching.
 

Only elite marketers attend Search Engine Land's SMX Advanced for expert SEO and SEM tactics: June 11-13, 2018

Attend SMX Advanced for actionable, expert-level SEO and SEM tactics. At SMX Advanced, we do not slow down to cover the basics. Don't miss this once a year opportunity to attend the only truly advanced search marketing conference in the nation. Join us in Seattle for an unrivaled professional experience. View pass options and register today!

 

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Facebook rolls out GDPR, voice agents need new strategies & Snapchat offers new Shoppable AR Lenses

 


 
Featured story
 

Facebook starts to roll out GDPR notifications and consent requests

 

Apr 18, 2018 by Greg Sterling

The company may have an uphill battle ahead to get users to share personal data.

 
From MarTech Today
 
Report: More than 75 percent of US companies concerned about meeting GDPR deadline
  Apr 18, 2018 by Robin Kurzer

A NetApp survey of global marketers found that a startling number of businesses still are not ready for the EU regulation.

 
Voice agents and interfaces will require many new marketing strategies
  Apr 18, 2018 by Barry Levine

Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice interactivity.

 
MarTech Today's GDPR guide for marketers is now available
  Apr 18, 2018 by Robin Kurzer

We created this easy-to-understand resource especially for marketers, highlighting what's important to know about the upcoming EU data privacy legislation.

 
Marketers must get geeky about campaign lift and control groups. Here's why
  Apr 18, 2018 by Gladys Kong

When you ask your vendors about lift, ask them about the composition of the control group. Contributor Gladys Kong explains why sophisticated targeting methods make this question more important than ever.

From Marketing Land
 
Facebook reopens review process for Instant Games & Messenger apps
  Apr 18, 2018 by Amy Gesenhues

After halting app reviews following the Cambridge Analytica crisis, Facebook is reopening its process — but will people trust the apps?

 
Facebook's 'Premieres' video format will let publishers post prerecorded video as live footage
  Apr 18, 2018 by Amy Gesenhues

Facebook says its new video format is currently being tested among a group of creators, publishers and shows, with a wider rollout happening soon.

 
Snapchat broadens its ad options with new Shoppable AR Lenses for brands
  Apr 18, 2018 by Amy Gesenhues

Advertisers will now be able to add a 'Buy Now,' 'Watch' or 'Install Now' button to their branded Lenses.


 
 

MarTech kicks off next week: April 23-25, 2018 in San Jose

Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Tickets are still available, register now!

 

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