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2018年6月6日 星期三

Brainshark’s automated video analysis, Outbrain buys UI optimizer & say hello to Voice Interface Optimization

 


 
Featured story
 

Say hello to Voice Interface Optimization

 

Jun 5, 2018 by Barry Levine

Voice interfaces are not simply front-ends for search engines or apps. They are a whole new thing.

 
From MarTech Today
 
Brainshark launches AI-powered analysis of sales reps' self-assessment videos
  Jun 5, 2018 by Barry Levine

The automated analysis of word choice, presentation complexity, emotions and personality complements the feedback by human supervisors.

 
Apple's latest ARKit preps augmented reality to become pervasive reality
  Jun 5, 2018 by Barry Levine

Multiplayer and persistent experiences mean that marketers will now have a permanent interactive layer on everything.

 
Report: More touchpoints and channels in the customer journey than ever before
  Jun 5, 2018 by Robin Kurzer

The report shows tremendous growth in ad tech and IoT interactions and takes a deeper look at how retail is flourishing.

 
Outbrain acquires UI optimizer AdNgin to provide personalized, interest-based recommendations
  Jun 5, 2018 by Robin Kurzer

This the sixth in a string of acquisitions the company says will enhance the reader experience.

 
The story of data, Part 5: Where are we going?
  Jun 5, 2018 by Robin Kurzer

With AI and machine learning, algorithms and emerging tech, the sky — beyond the cloud — is the limit.

From Marketing Land
 
Mobile SERP survival: Technical SEO checklist
  Jun 5, 2018 by Barry Adams

A responsive website is not enough to survive in the mobile-first indexing era, says contributor Barry Adams. Here's a list of technical SEO and general optimization aspects you need to be aware of and fix on your site if necessary.

 
Apple and Google try to help you curb your smartphone compulsions
  Jun 5, 2018 by Greg Sterling

Apple introduces new tools that are similar to Google's in a new effort to limit smartphone overload.

 
Apple's WWDC 2018 keynote: An overview of the announcements
  Jun 4, 2018 by Greg Sterling

Siri upgrades, augmented reality and Safari's social tracking prevention were the significant announcements.

 
Last call: Secure your seat at SMX Advanced now
  Jun 4, 2018 by Marketing Land

SMX® Advanced is coming to Seattle in just a few days, and we hope to see you there! There are fewer than 25 All Access passes left, and they're going fast. Grab yours now and join the largest gathering of elite search marketers June 11-13 for actionable tactics, in-depth learning and exceptional networking.


 
 

Attend MarTech Conference: October 1-3, 2018 in Boston

Join the martech community and tackle transformation at the intersection of marketing and technology. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. View pass options and register now!

 

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