SearchCap: Amazon Marketing Services, search pics & more

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The basics of working with Amazon Marketing Services   June 15, 2018 by Daniel Gilbert Contributor Daniel Gilbert shares his insights on Amazon Marketing Services and how they stack up (or don't) against Google AdWords.

From Search Engine Land

Get the agency guide to video marketing Jun 15, 2018 by Digital Marketing Depot Learn tips & tricks for making video marketing easy and affordable.

Search in Pics: Matt Cutts at SMX, Google summer party & Google intern hat Jun 15, 2018 by Barry Schwartz In this week's Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.

From Marketing Land

The five facets of media Jun 15, 2018 by Peter Minnium A lot has changed in the media world in recent years, but contributor Peter Minnium explains how some aspects of the media experience remain fundamental.

Facebook's head of communications & public policy is leaving the company Jun 15, 2018 by Amy Gesenhues Elliot Schrage, who has led communications around Facebook's response to the Cambridge Analytica scandal, has been with the company for 10 years.

Find the right marketing automation software for your business Jun 15, 2018 by Digital Marketing Depot Compare 15 top vendors in this guide from MarTech Today.

How does Yelp's review solicitation penalty work? Jun 15, 2018 by Joy Hawkins Contributor Joy Hawkins provides an overview of how Yelp's review solicitation penalty works and explains why you should not ask for reviews.

Report: 52% of millennials want retailers to mirror their values Jun 15, 2018 by Greg Sterling Survey from Euclid shows components that fuel favorable brand perception.

Pinterest Marketing Partner program adds creative segment with 7 ad platforms Jun 15, 2018 by Amy Gesenhues Pinterest advertisers will now be able to use Vidmob, Popular Pays, Social Native, Vidsy, Shutterstock Custom, QuickFrame and The Online Studio.

Search News From Around The Web

Schema, Structured Data, and Scattered Databases such as the World Wide Web, SEO By The Sea

Google Introduces Media Actions, Powered by JSON-LD Data Feeds, SEO Skeptic

Google Maps testing new shortcuts for directions to home and work, 9to5Google

How Targeted Do You Need to Make Your PPC Landing Pages?, Group TwentySeven

How to Interpret Google My Business (GMB) Insights, SterlingSky

Publisher of video? This SERP feature update could give you an Organic boost, Brodie's Blog

Sports attributes added to Google My Business listings, Google

What Is Target CPA and How Does It Work?, Seer Interactive

Whitespark's Super Fantastic Guide to Optimizing Google My Business, Whitespark

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