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2018年10月11日 星期四

Marketing Day: YouTube duplicate content crackdown, Facebook’s local news tool, more

 


 
Featured story
 

Some large search budgets are moving to Amazon, say agency executives

 

Oct 11, 2018 by Ginny Marvin

A small survey of agencies found some advertisers are making moves to Amazon advertising.

 
From Marketing Land
 
YouTube cracks down on duplicate content videos
  Oct 11, 2018 by Barry Schwartz

Did your YouTube channel get removed over duplicative content, here is why.

 
Will Facebook's news aggregation feature increase engagement for local publishers?
  Oct 11, 2018 by Robin Kurzer

Now in more than 100 cities, "Today In" pulls local content into an opt-in daily News Feed digest and a standalone section within its mobile app.

 
Nielsen Catalina now targets ads using purchase data on Connected TV and OTT
  Oct 11, 2018 by Barry Levine

Previously, Nielsen Catalina used its loyalty card/coupon data only for linear and addressable TV.

 
GDPR complaints stack up across the EU as regulators prepare to issue fines
  Oct 11, 2018 by Robin Kurzer

Is it more bark than bite? What U.S. marketers can learn from how GDPR is unfolding abroad.


 

For more marketing news from around the web, check out the full Marketing Day article on our site.


 

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