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2018年3月28日 星期三

Springbot’s data coop for SMBs, Suzy’s new crowd intelligence platform & Oracle’s Java lawsuit against Google returns

 
 
Featured story
 

Meet Suzy: the new crowd intelligence platform with the cute name

 

Mar 27, 2018 by Robin Kurzer

The technology platform gives marketers a way to crowdsource from a pool of more than a million respondents almost instantly.

 
From MarTech Today
 
Springbot opens a customer data co-op for retail SMBs
  Mar 27, 2018 by Barry Levine

The new Exchange enables lookalike matching, followed by a drip email campaign for prospects.

 
The dynamic consumer's journey & how to add value
  Mar 27, 2018 by Bridget Fletcher

In the current environment, marketers may get the impression that consumers are hostile to data-driven advertising and content. But contributor Bridget Fletcher argues that's not the case and explains how we can all move forward.

From Marketing Land
 
Oracle's $9 billion Java lawsuit against Google back from the dead
  Mar 27, 2018 by Greg Sterling

Appeals court said that Google violated Oracle's copyrights.

 
Advertisers didn't leave YouTube, and they won't leave Facebook
  Mar 27, 2018 by Nate Elliott

Is Facebook in serious trouble with advertisers over data practices revealed in the Cambridge Analytica scandal? Contributor Nate Elliott expects the controversy to eventually blow over.

 
 

MarTech is returning to the West Coast: April 23-25, 2018 in San Jose

Join the martech community and tackle transformation at the intersection of marketing and IT. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Save the date now!

 

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