Marketing Day: The MarTech agenda, Amazon’s targeted product sampling ad tests, more

Featured story

Amazon's latest ad test: Targeted Product Sampling   Jan 8, 2019 by Ginny Marvin The program, currently in pilot, could eventually be available to CPG companies via Amazon's self-service ad platform.

From Marketing Land

The MarTech agenda is live. See what's in store & join us in San Jose!   Jan 8, 2019 by Scott Brinker Seasoned marketers are right to be wary of too many industry predictions, but I'm quite certain of three things for the year ahead: Marketing technology and operations management will be integral to marketing in 2019. Martech tools, talents, tactics, and the overall marketing world will continue to change.

Winning on Amazon: Here are 3 strategies that can help   Jan 8, 2019 by Andrew Waber Ask hard questions about your product assortment and get yourself ready for the 'One Vendor' change on the Brand Registry.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

MoPub partners with Pixalate, DoubleVerify to fight in-app ad fraud   Jan 8, 2019 by Amy Gesenhues The third-party integrations are aimed at eliminating invalid traffic on the mobile app exchange.

For more marketing news from around the web, check out the full Marketing Day article on our site.

Become a legendary search marketer. Attend SMX West, January 30-31! Are you looking to drive campaign success, validate your search marketing approach, and connect with the search community? Attend Search Engine Land's SMX West, January 30-31, 2019 for 30+ expert led sessions, networking, amenities, and more. Learn from the experts who know PPC, SEO, social, analytics, retail, and mobile better than anyone. You'll spend less time out of the office and gain amazing actionable tactics… we guarantee it. View rates and register today!

Connect with us on: Get the Marketing Land App:

Like what you see? Check out Marketing Land's other email newsletters here. MarTech | CMO | Social | SEM | SEO | Mobile | Analytics | Display | Email | Retail | Content | Video | Local   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Marketing Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us