Marketing Day: Twitter legal news, YouTube’s new ‘Go Live’ feature & Facebook's data controversy

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Facebook chief security officer reportedly resigns amid data controversy   Mar 21, 2018 by Amy Gesenhues Alex Stamos said to be leaving in August following suspension of Cambridge Analytica and internal disagreements over Russian interference.

From Marketing Land

Google announces third-party measurement expansions with MRC, Nielsen, comScore   Mar 21, 2018 by Ginny Marvin Executives discussed ways the company is addressing calls for greater measurement, verification and brand safety control.

How brands can engage with customers after checkout   Mar 21, 2018 by Davor Sutija You develop a relationship with a customer during their path to purchase, but do you lose track of them after they buy? Contributor Davor Sutija offers tips to keep the conversation going.

Israeli government threatens Twitter with legal action for not acting on terrorist content   Mar 21, 2018 by Greg Sterling The government said Hamas and Hezbollah are using Twitter to 'incite violence.'

Need a reason to attend MarTech? Here are 8!   Mar 21, 2018 by Marketing Land Attending conferences is an incredible way to increase your knowledge, expand your network and find new insights and ideas. MarTech® is no exception. This show is for senior-level executives working at the intersection of marketing, technology and management.

YouTube creators no longer need extra streaming software to film live broadcasts from their desktop   Mar 21, 2018 by Amy Gesenhues Available on Chrome now, YouTube says its "Go Live" feature will be rolling out to more browsers soon.

Facebook CEO Mark Zuckerberg expected to address Cambridge Analytica data use within next 24 hours   Mar 21, 2018 by Amy Gesenhues The silence from Facebook leadership has been deafening in the days following the company's suspension of Cambridge Analytica.

US Senators call for more Congressional involvement in wake of Facebook, Cambridge Analytica debacle   Mar 21, 2018 by Robin Kurzer Senators Cantwell and Young said Facebook CEO Mark Zuckerberg should testify on Capitol Hill about where technology is headed.

Social media in 2018: Time to grow up or get out   Mar 20, 2018 by Mark Traphagen Columnist Mark Traphagen suggests social media marketers can learn important lessons from what happened in search engine optimization.

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

Salesforce buys MuleSoft and adds an Integration Cloud   Mar 21, 2018 by Barry Levine The $6.5 billion acquisition means that the CRM is now firmly in the business of Integration-Platform-as-a-Service.

Why marketers finally stopped talking about ABM (and started practicing it)   Mar 21, 2018 by Peter Isaacson Contributor Peter Isaacson explores the trends driving marketers to turn their attention to the nuts and bolts of implementing account-based marketing.

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