SearchCap: EU wants Google’s algorithm, Google My Business descriptions & new heatmap insights

Featured story

Google adding business descriptions in Google My Business & local panel   Mar 14, 2018 by Barry Schwartz Business owners will likely soon have the option to write and edit descriptions that show up in Google's local knowledge panel.

From Search Engine Land

What's different about digital marketing in the cannabis industry?   Mar 15, 2018 by Brett Middleton Contributor Brett Middleton explores the current challenges and opportunities facing this budding industry, given the differences in local, state and federal regulations across the US.

Understanding campaign performance: Answers to common conversion tracking questions   Mar 15, 2018 by Frederick Vallaeys Contributor Frederick Vallaeys suggests answering clients' questions about AdWords quickly and authoritatively will make you shine like a PPC rockstar.

Once a competitive advantage, Siri now seen as liability for Apple   Mar 15, 2018 by Greg Sterling Failure to improve Siri will eventually impact iPhone sales.

Report: EU to ask Google, others to publicly reveal ranking factors   Mar 15, 2018 by Greg Sterling Proposed rules are designed to redress the "superior bargaining power" of the large internet brands.

Google My Business updates the directions heatmap in Insights reporting   Mar 15, 2018 by Barry Schwartz Check out the new report that shows you where people requesting directions to your business are located.

From Marketing Land

All about value props: How customer and competitive research should shape your marketing   Mar 15, 2018 by Sam Welch Columnist Sam Welch suggests five questions you should be asking yourself when developing your messaging to customers and prospects.

Quora launches List Match Targeting for reaching audiences based on email lists   Mar 15, 2018 by Ginny Marvin Advertisers can now upload their email lists for audience targeting to Quora just like they can on other platforms.

With game apps in mind, Google announces Universal App Campaign & AdMob monetization updates   Mar 15, 2018 by Ginny Marvin Video ads in Google Play and more rewarded video ad formats for AdMob are among the updates.

Search News From Around The Web

Cornerstone Blog Posts - Still Appropriate In This Mobile World, BP Wrap

11 Slack Communities for SEOs and Digital Marketers, ahrefs.com

2 New Google Tools For Mobile That Will Increase Your Revenue, Hallam Internet

4 Ways to Efficiently Manage PPC Account Downtime, PPC Hero

Android Wear, it's time for a new name, Google Blog

Google is opening up Maps so game developers can create the next Pokémon Go, The Verge

Introducing "wheelchair accessible" routes in transit navigation, Google Blog

Most Effective Outreach Strategies - SEMrush Study, SEM Rush

New Google Search Console Doesn't Use Mobile Friendly Index By Default, Search Engine Roundtable

Pagination & SEO: best practices, Yoast

Connect with us on: Get the Search Engine Land App:

Like what you see? Check out Search Engine Land's other email newsletters here. News | SEO | SEM | Local | Retail | Social   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us