SearchCap: Google Images with captions, AdWords notes & AdWords message reports

Featured story

Google Images update: Captions added to images, pulled from the page title tag   Mar 13, 2018 by Michelle Robbins To add more context to image results, Google will now display a caption with images in mobile Images search results.

From Search Engine Land

Optimize for voice search by keeping it short and to the point Mar 13, 2018 by Dave Davies Contributor Dave Davies explains the many layers and aspects of Google Voice Search and how to optimize your content for it.

Notes are coming to AdWords, plus Recommendations & an Account Performance Score Mar 13, 2018 by Ginny Marvin Google has announced several productivity updates for the new AdWords interface, including the ability to note important changes right in the UI.

Chat rate is the new CTR for AdWords message extensions   Mar 12, 2018 by Greg Sterling Google is rolling out message reporting metrics in the next few weeks for the US, the UK, Canada and other countries.

From Marketing Land

What we can learn from the recent KFC debacle in Britain Mar 13, 2018 by Malcolm Cox Contributor Malcolm Cox shares how marketers turned a crisis into a victory for the global brand.

Bringing search intent to video: Google extends custom intent audiences to YouTube, launches TrueView for Action ads Mar 13, 2018 by Ginny Marvin The new ad format features more a prominent call to action and can reach people based on recent search history with custom intent audiences.

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Search News From Around The Web

5 Ways to Use Retail SEO to Improve Local Rankings, Search Engine Guide

3 Tips For Prioritizing Your PPC To-Do List, Metric Theory

5 Things to Make You Better at PPC Marketing, PPC Hero

Google Does Focused Search Updates Daily & Core Updates Every Other Month, Search Engine Roundtable

How to Win at Local SEO (7 Killer Steps), SEM Rush

Instantly Check If You're Ranking in an Answer Box + 3 Steps to Get Featured in Google Direct Answers, cognitiveseo.com

Introducing the Google Assistant on iPad, Google Blog

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