Lotame’s GDPR prep, data breaches of 2017 & planning a CRM stack upgrade

Featured story

Equifax and beyond: How data breaches shaped 2017   Dec 19, 2017 by Robin Kurzer Could this be a turning point in the way we handle PII data in the future?

From MarTech Today

Lotame's prep for GDPR highlights big changes in data management   Dec 19, 2017 by Barry Levine There's tracking consent, providing data access and minimizing liability. Plus there's the pending ePrivacy Regulation.

Practical advice for planning a CRM marketing stack upgrade   Dec 19, 2017 by Jose Cebrian Looking to upgrade your martech stack to make the most of your marketing capabilities? Columnist Jose Cebrian has some tips to ensure a smooth transition.

From Marketing Land

Facebook begins using face recognition tech to help users better manage their identity on the platform   Dec 19, 2017 by Amy Gesenhues Users will now be able to locate images they may appear in even if they haven't been tagged in the photo.

Digital advertising in 2018: 5 trends to watch   Dec 19, 2017 by Ginny Marvin Evolving capabilities and changing regulatory dynamics will affect how marketers connect with and engage customers and prospects in 2018.

From Around The Web

Google will turn on native ad-blocking in Chrome on February 15, TechCrunch

How to Create a Video for Marketing: 3 Steps for Beginners, MarketingProfs

PI Predictions: Machine Learning to Play Vital Role in Email Marketing, Movable Ink Blog

MarTech is returning to the West Coast: April 23-25, 2018 in San Jose Join the martech community and tackle transformation at the intersection of marketing and IT. MarTech is the only conference that delivers a vendor-agnostic, graduate-level marketing, technology and management perspective designed to help you succeed. Save the date now!

Connect with us on: Get the MarTech Today App:

Ads | Marketing | Content | Social | Commerce | Sales | Analytics | Management   This email was sent to tweatsho.email004@blogger.com. Click here to unsubscribe or manage your subscriptions.   This email was sent by: MarTech Today - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA   Events | Advertise | Contact Us